Media Specialist Jobs in Texas
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
- Wingstop Global Support Center Careers
- Dallas, TX
- 6 days ago
- Dallas, TX
- 6 days ago
NRO opening dates and media plan tracking. Managing complex excel workbooks. 3+ years of media planning & buying - digital experience a must. WHO YOU ARE No job is too small....
In PersonPaid Media Specialist - Safety & Racing Division
- Holley Performance Products, Inc
- New Braunfels, TX
- 23 days ago
- New Braunfels, TX
- 23 days ago
Key Responsibilities Paid Media Campaign Execution Build, launch, and monitor paid media campaigns across Google Ads, Meta, and other digital advertising platforms....
In PersonDavid Weekley Homes is seeking a Paid Media Specialist to join the Marketing and Communications team at our Houston headquarters....
In PersonOverview At RPM, we're in the business of extraordinary. We believe people-first is the way to success which is why we provide top industry pay, comprehensive benefits, and a path of upward...
HybridPaid Media Specialist (In-Office)
- Berkshire Hathaway Automotive Management
- Irving, TX
- 45+ days ago
- Irving, TX
- 45+ days ago
We are currently seeking a Paid Media Specialist to collaborate with our industry-leading marketing team in the management of paid digital marketing campaigns for the nationwide group of automotive...
In PersonDigital Advertising Specialist
- Kenneth Copeland Ministries
- Newark, TX
- 45+ days ago
- Newark, TX
- 45+ days ago
Digital Advertising Specialist Newark, TX Description We are seeking a highly hands-on Digital Advertising Specialist to own and execute our paid media and lead generation efforts....
In PersonStay ahead of industry trends, platform evolutions, and new technologies to maintain Lansweeper's competitive edge in digital advertising....
HybridThe Media Planner is responsible for building and executing integrated media plans....
In Person- Berkshire Hathaway Automotive Management
- Irving, TX
- 60+ days ago
- Irving, TX
- 60+ days ago
Assist with co-op documentation for media buys and provide stores and marketing managers with support as required Occasional dealership visits with buyer or supervisor to present media plans/market...
In PersonDescription Verily is seeking a strategic and results-driven Senior Paid Media Specialist to lead the planning, execution, optimization, and reporting of integrated media campaigns across our enterprise...
In PersonCommunications and Media Specialist
- City of Rowlett
- Rowlett, TX
- 90+ days ago
- Rowlett, TX
- 90+ days ago
Responsibilities include creating and managing content for social media, podcasts, newsletters, news briefs, websites, and other digital media....
In PersonDemographic Data for Texas
Moving to Texas? Find some basic demographic data about Texas below.
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Salary for Media Specialist Jobs in Texas
Highest Education Level
Media Specialists in Texas offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Microsoft Excel
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- Calendar Management
- Strategy Development
- Collaboration
- Events
- Media Relations
- Media Buying
- Press Releases
- Content Development
- Media Training
- Storytelling
- Journalism
- Publishing
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Reputation Management
- AP Stylebook
- Bachelor's Degree
- Canva
- Sprout Social
- Digital Advertising
- Digital Media
- Brand Identity
- Marketing & Advertising
- Online Media
- Media Planning
- Online Marketing
- Broadcasting
- Creative Direction
- Marketing Communications
- Marketing Campaigns
- Social Media Management
- Copywriting
- Media
- Adobe Premiere
- Social Media Marketing
- Branding
- Adobe Creative Suite
- Social Media Strategy
- Video Editing
- Digital Marketing
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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