Media Specialist Jobs in Texas
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
JOB SUMMARY: Under general supervision, the Crime Analysis and Media Coordinator is responsible for performing a variety of strategic, tactical and administrative duties relating to the systematic...
SUMMARY OF POSITION Under general direction, and working closely with designated department team members and subject matter experts, the Communications and Media Specialist, Senior position plays an...
Own submitting promotional details for offer creation and creative assets via in-house systems, append to media plans....
PLEASE NOTE THE FOLLOWING BEFORE APPLYING: This role will reside in either Nashville, TN or Austin, TX ONLY Remote opportunity, but candidate must be willing to go into office for...
You bring the perfect blend of media buying, campaign management, data analysis, and project management skills....
plans, national and local advertising campaigns, and high-impact marketing efforts to life....
Public Relations Specialist Oversee school social media Maintain district website Newspaper liaison Assist with district press releases Work with the Education Foundation to promote activities...
Social Media Manager (HR Title: Social Media Specialist II)
- Dallas, TX
- 25 days ago
- Dallas, TX
- 25 days ago
Salary Range: Salary commensurate with experience and qualifications About SMU SMU's more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take...
Your Role Gensler is seeking a professional, motivated, and highly-collaborative individual to join our team as a Public Relations Specialist, supporting our Dallas office. The ideal candidate has...
Partner with cross-functional teams (Product Marketing, Field Marketing, Sales) to align media plans with go-to-market strategies and revenue goals....
JOB TITLE: Public Relations Specialist WAGE/HOUR STATUS: Exempt REPORTS TO: Director of Public Relations & Communications PAY GRADE: Pay Grade 2 DEPT./SCHOOL: Public Relations & Communications...
Victoria College is recruiting for a Full-time, Benefits eligible Public Relations & Social Media Specialist....
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Salary for Media Specialist Jobs in Texas
Highest Education Level
Media Specialists in Texas offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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