Media Specialist Jobs
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
As a SEM/Media Buying Manager, you will oversee all paid search campaigns on Google/Yahoo/Bing and media buys on radio and TV, as well as other search engine, display and video marketing, and other...
Position Purpose: The Media Specialist coordinates and supports implementation of omni-channel media campaigns and tactics including supporting the execution and optimization of in-house digital media...
of digital media products to maximize client ROI Partner with Business Operations Team to ensure media plans are maintained in Order Management System to accurately invoice and book accurate revenue...
Remote WorkThe Drive Auto team is looking for an entry-level Media Specialist to build, launch and manage digital paid media campaigns....
Reference #: ...Requisition #:16764Our Mission: Powering Innovation That Drives Human AdvancementWhen visionary companies need to know how their world-changing ideas will perform, they close the...
and enter media buy information....
Remote WorkCANDIDATE PROFILE Education and Experience Required Bachelor's degree in Finance, Economics, Marketing, or related field Three or more years of experience in digital media, marketing, or media planning...
Company Overview Smith Turf & Irrigation is the leading distributor and retailer in the golf, grounds and landscaping industry. We offer a comprehensive selection of equipment, irrigation and...
Qualifications & Experience 7+ years of experience in programmatic media buying, digital advertising, or ad tech, with a strong track record in trading leadership roles....
This position focuses on visual storytelling through still photography and digital media, ensuring compelling and accessible content across all platforms....
The purpose of this position is to update and maintain the Countys website, to design and create graphics, and to produce and release information about programs and activities for the County or an...
TRAXXAS**is seeking a Social Media Specialist to join its Marketing department....
Press Secretary (Communication and Media Coordinator)
- Bridgeport, CT
- 2 days ago
- Bridgeport, CT
- 2 days ago
The City of Bridgeport also offers several voluntary benefit programs via automatic payroll deduction: 457(b) Deferred Compensation Plan with Roth options, legal services, andplimentary discounted perks...
Impactful Role: As a Paid Media Specialist at Cumulus Media Dallas, you'll play a key role in driving digital success and shaping our platform's growth....
**Responsibilities** + Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns...
Media Specialist Online Courses and Training Opportunities
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Highest Education Level
Media Specialists offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Campaign Management
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- AP Stylebook
- Bachelor's Degree
- Influencer Marketing
- Sprout Social
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Marketing Campaigns
- Pay per Click
- Brand Marketing
- Adobe InDesign
- Copywriting
- Graphic Design
- Social Media Management
- Media
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- Social Media Marketing
- Adobe Creative Suite
- Branding
- Social Media Strategy
- Adobe
- Content Development
- Adobe Photoshop CC
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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