Media Specialist Jobs in Addison, TX
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
- Dallas, TX (12 miles from Addison, TX)
- 7 days ago
- Dallas, TX (12 miles from Addison, TX)
- 7 days ago
Impactful Role: As a Paid Media Specialist at Cumulus Media Dallas, you'll play a key role in driving digital success and shaping our platform's growth....
- Dallas, TX (12 miles from Addison, TX)
- 7 days ago
- Dallas, TX (12 miles from Addison, TX)
- 7 days ago
Agency capabilities include website development, CRM, brand and business strategy, data science and analytics, media planning, media buying, performance media, experiential/lifestyle marketing, public...
Media Planner- Hybrid (Plano, TX
- Plano, TX (9 miles from Addison, TX)
- 19 days ago
- Plano, TX (9 miles from Addison, TX)
- 19 days ago
and digital media plan development, ensuring that all tactics are grounded in these guiding principles within the multicultural Asian American market....
- Lancaster, TX (23 miles from Addison, TX)
- 22 days ago
- Lancaster, TX (23 miles from Addison, TX)
- 22 days ago
Works as a liaison between the City organization, Chamber of Commerce, Lancaster ISD, the media, and community affairs organizations. Promotes community awareness through established programs and...
Social Media Manager (HR Title: Social Media Specialist II)
- Dallas, TX (12 miles from Addison, TX)
- 45+ days ago
- Dallas, TX (12 miles from Addison, TX)
- 45+ days ago
A degree in Digital Media or Communications is preferred. A minimum of two years of work experience managing social media channels is required....
- Dallas, TX (12 miles from Addison, TX)
- 45+ days ago
- Dallas, TX (12 miles from Addison, TX)
- 45+ days ago
Your Role Gensler is seeking a professional, motivated, and highly-collaborative individual to join our team as a Public Relations Specialist, supporting our Dallas office. The ideal candidate has...
Demographic Data for Addison, TX
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Salary for Media Specialist Jobs in Addison, TX
Highest Education Level
Media Specialists in Addison, TX offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Press Releases
- Video Production
- Content Development
- Storytelling
- Journalism
- Adobe Premiere
- Speech Writing
- Writing Skills
- Budgets
- Paid Search
- Sprout Social
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Creative Strategy
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Adobe After Effects
- Adobe InDesign
- Social Media Management
- Search Engine Marketing
- Copywriting
- Media
- Search Engine Optimization
- Graphic Design
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Microsoft Office
- Sales
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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