Media Specialist Jobs in Minnesota
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Test Development - Media Specialist Summary This position reports directly to the Director of Media & Composition and is part of the Assessment Production group working a hybrid schedule in DRC's Maple...
Essential Duties and Responsibilities (Other duties may be assigned) Integrated Media Planning and Strategy Development: Develop integrated media plans across traditional (TV, radio, print, OOH) and...
Nice To Have (Optional) Degree in marketing, digital media, communication, or journalism Experience with an integrated marketing team and/or higher education Meta Social Media Professional Certificate...
The primary responsibility of the Associate Digital Media Buyer is to set up digital media campaigns for owned, operated and advantage digital campaigns....
Skills and Experience: Some experience with digital media planning and program management preferred - especially data driven and/or platform-based media (programmatic, social, search) Demonstrates knowledge...
Work seamlessly with Activation Strategy Supervisor/AMD to integrate solutions into media plans for clients....
Louis MO, and Minneapolis, MN; Hybrid work schedule: 3 days in the office, 2 days working from home The Digital Media Planner/Buyer role is perfect for those with digital media planning and buying experience...
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Salary for Media Specialist Jobs in Minnesota
Highest Education Level
Media Specialists in Minnesota offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Staff Supervision
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Website Management
- Press Releases
- Content Development
- Storytelling
- Journalism
- Speech Writing
- Writing Skills
- Budgets
- Reputation Management
- AP Stylebook
- Paid Search
- Advertising Operations
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Online Media
- Media Buying
- Media Planning
- Broadcasting
- Creative Direction
- Online Marketing
- Marketing Communications
- Marketing Campaigns
- Adobe InDesign
- Adobe After Effects
- Social Media Management
- Media
- Copywriting
- Graphic Design
- Adobe Creative Suite
- Social Media Marketing
- Social Media Strategy
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Microsoft Office
- Project Management
- Sales
- Microsoft Excel
- Leadership
- Communication Skills
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