Media Specialist Jobs in Hopkins, MN
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Senior Integrated Media Planner
- Minneapolis, MN (8 miles from Hopkins, MN)
- 7 hours ago
- Minneapolis, MN (8 miles from Hopkins, MN)
- 7 hours ago
Essential Duties and Responsibilities (Other duties may be assigned) Integrated Media Planning and Strategy Development: Develop integrated media plans across traditional (TV, radio, print, OOH) and...
SOCIAL MEDIA STRATEGIST, Marketing
- Saint Paul, MN (17 miles from Hopkins, MN)
- 11 days ago
- Saint Paul, MN (17 miles from Hopkins, MN)
- 11 days ago
SOCIAL MEDIA STRATEGIST, Marketing Position Summary Position Overview The Social Media Strategist is a full-time position, responsible to inspire Northwestern constituents to engage with the...
- Minneapolis, MN (8 miles from Hopkins, MN)
- 13 days ago
- Minneapolis, MN (8 miles from Hopkins, MN)
- 13 days ago
The Minnesota Star Tribune is an innovative modern media organization building on an extraordinary 158-year legacy. With seven Pulitzer Prizes and numerous other accolades, we stand as a beacon of...
- Minneapolis, MN (8 miles from Hopkins, MN)
- 20 days ago
- Minneapolis, MN (8 miles from Hopkins, MN)
- 20 days ago
plans for assigned clients....
Senior Digital Media Planner/Buyer
- Minneapolis, MN (8 miles from Hopkins, MN)
- 27 days ago
- Minneapolis, MN (8 miles from Hopkins, MN)
- 27 days ago
Work seamlessly with Activation Strategy Supervisor/AMD to integrate solutions into media plans for clients....
- Minneapolis, MN (8 miles from Hopkins, MN)
- 27 days ago
- Minneapolis, MN (8 miles from Hopkins, MN)
- 27 days ago
Work seamlessly with Activation Strategy Supervisor/AMD to integrate solutions into media plans for clients....
Demographic Data for Hopkins, MN
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Salary for Media Specialist Jobs in Hopkins, MN
Highest Education Level
Media Specialists in Hopkins, MN offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Campaign Management
- Website Management
- Press Releases
- Video Production
- Content Development
- Storytelling
- Journalism
- Writing Skills
- Budgets
- Paid Search
- Canva
- Sprout Social
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Print Advertising
- Marketing Communications
- Pay per Click
- Adobe InDesign
- Social Media Management
- Copywriting
- Media
- Search Engine Marketing
- Search Engine Optimization
- Graphic Design
- Email Marketing
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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