Media Specialist Jobs in Kennesaw, GA
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Media Planner, Brand-Donate (TV & Digital)
- Atlanta, GA (23 miles from Kennesaw, GA)
- 10 hours ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 10 hours ago
MEDIA PLANNING & STRATEGY (25%) Develop detailed media plans based on marketing objectives, audience insights, and budget considerations....
Media Planner - Mission Support Media (Digital)
- Atlanta, GA (23 miles from Kennesaw, GA)
- 18 hours ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 18 hours ago
MEDIA PLANNING & STRATEGY (25%) Develop detailed media plans based on marketing objectives, audience insights, and budget considerations....
- Atlanta, GA (23 miles from Kennesaw, GA)
- 5 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 5 days ago
These strategies should include traditional and digital media. Under the guidance of the ARX unit help pitch information to key reporters based on media strategy....
- Atlanta, GA (23 miles from Kennesaw, GA)
- 13 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 13 days ago
About the Opportunity The Media Specialist is an integral part of the media buyingteam through implementing and managing various paid digital media campaigns acrossclients of differing industries....
- Atlanta, GA (23 miles from Kennesaw, GA)
- 17 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 17 days ago
Qualifications 1 to 4 years experience in campaign management of digital media or relevant professional work experience in an analytical positon (e.g., Operations, Technology, Finance, Economics, Engineering...
Media Specialist, Retail Media Ad Activations and Operations - Orange Apron Media
- Atlanta, GA (23 miles from Kennesaw, GA)
- 30+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 30+ days ago
Position Purpose: The Media Specialist coordinates and supports implementation of omni-channel media campaigns and tactics including supporting the execution and optimization of in-house digital media...
Media Planner, Strategy (Out-of-home Planning)
- Atlanta, GA (23 miles from Kennesaw, GA)
- 30+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 30+ days ago
in negotiations Review and verify media buys to ensure proper execution Meet with vendor community to analyze value and applicability of media channels for client media plan Qualifications B.A. or...
- Atlanta, GA (23 miles from Kennesaw, GA)
- 30+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 30+ days ago
Support development of communications copy for digital media content. Provide analysis of industry best practices and advise on modifications accordingly....
- Atlanta, GA (23 miles from Kennesaw, GA)
- 30+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 30+ days ago
plans using established and creative resources, including syndicated data from MRI-Simmons, Comscore, Census, and more Collaborating with the team and clients to develop creative, out-of-the-box solutions...
Remote WorkOur entrepreneurial spirit, high-impact research, and Division I athletics draw students from throughout the region and from more than 100 countries across the globe....
- Atlanta, GA (23 miles from Kennesaw, GA)
- 60+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 60+ days ago
Familiarity with digital media buying processes and terminology is a plus. Preferred Qualifications: Experience with media buying platforms and financial management systems....
Programmatic Media Buyer - Setup (Remote) - Gdm (Gray-Tv)
- Atlanta, GA (23 miles from Kennesaw, GA)
- 60+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 60+ days ago
Duties/Responsibilities include (but are not limited to): - Build out media buys for various ad platforms using effective media buying strategies and oversee the day-to-day execution of the campaign...
Remote WorkProgrammatic Media Buyer - Performance (Remote/USA) - Gdm (Gray-Tv)
- Atlanta, GA (23 miles from Kennesaw, GA)
- 60+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 60+ days ago
The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services....
Remote Work- Atlanta, GA (23 miles from Kennesaw, GA)
- 60+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 60+ days ago
and enter media buy information....
Remote WorkManager, Performance Marketing Media Buyer
- Atlanta, GA (23 miles from Kennesaw, GA)
- 90+ days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 90+ days ago
Qualifications: Bachelors degree in Marketing, Advertising, Communications, or a related field. 7+ years of experience in media buying, digital advertising, or performance marketing (preferably in sports...
Demographic Data for Kennesaw, GA
Moving to Kennesaw, GA? Find some basic demographic data about Kennesaw, GA below.
Media Specialist Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Media Specialist Jobs in Kennesaw, GA
Highest Education Level
Media Specialists in Kennesaw, GA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- Multitasking
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Campaign Management
- Press Releases
- Storytelling
- Journalism
- Speech Writing
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Reputation Management
- AP Stylebook
- Paid Search
- Advertising Operations
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Online Media
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Online Marketing
- Adobe InDesign
- Media
- Social Media Management
- Copywriting
- Adobe Creative Suite
- Graphic Design
- Social Media Marketing
- Social Media Strategy
- Digital Marketing
- Adobe Photoshop CC
- Branding
- Adobe
- Content Development
- Photography
- Public Relations
- Microsoft PowerPoint
- Bachelor's Degree
- Project Management
- Microsoft Office
- Sales
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Media Specialist Related Career Advice Articles
How to Survive and Thrive in an Ad Agency
If you are just starting your advertising career and looking for the best advertising job that fits your skills, then you're about to embark on a challenging yet wonderful journey.
Read article »