Media Specialist Jobs in Georgia
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Provide cross-functional support in photography, video, writing, and digital media tasks, as assigned. Serve as backup to the Communications Coordinator as needed....
Digital Advertising Strategy Execute and manage end-to-end digital advertising campaigns across Search, Display, Social, and Display/Video platforms....
Remote WorkDigital Advertising Strategy Execute and manage end-to-end digital advertising campaigns across Search, Display, Social, and Display/ Video platforms....
Remote WorkSenior Public Relations Specialist - Remote / Telecommute
- Atlanta, GA
- 5 days ago
- Atlanta, GA
- 5 days ago
Senior Public Relations Specialist - Remote / Telecommute Job Description: The Senior Public Relations Specialist will contribute to and execute PR plans aligned with organizational goals,...
Remote WorkAdvertising Strategist, HQ Automotive Sales Development
- Alpharetta, GA
- 6 days ago
- Alpharetta, GA
- 6 days ago
Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with...
Media Specialist, Retail Media Ad Activations and Operations - Orange Apron Media
- Atlanta, GA
- 11 days ago
- Atlanta, GA
- 11 days ago
The Media Specialist coordinates and supports implementation of omni-channel media campaigns and tactics including supporting the execution and optimization of in-house digital media components of those...
in negotiations Review and verify media buys to ensure proper execution Meet with vendor community to analyze value and applicability of media channels for client media plan Qualifications B.A. or...
Job Summary Trevelino/Keller is in search of a Paid Media Specialist who cant wait to challenge themselves in the non-siloed world of B2B and B2C marketplaces....
Support development of communications copy for digital media content. Provide analysis of industry best practices and advise on modifications accordingly....
plans using established and creative resources, including syndicated data from MRI-Simmons, Comscore, Census, and more Collaborating with the team and clients to develop creative, out-of-the-box solutions...
Remote WorkOur entrepreneurial spirit, high-impact research, and Division I athletics draw students from throughout the region and from more than 100 countries across the globe....
Demonstrate expertise in digital media planning/optimization tools and methodologies including Facebook Ads and Business Manager....
Familiarity with digital media buying processes and terminology is a plus. Preferred Qualifications: Experience with media buying platforms and financial management systems....
Programmatic Media Buyer - Setup (Remote) - Gdm (Gray-Tv)
- Atlanta, GA
- 45+ days ago
- Atlanta, GA
- 45+ days ago
Duties/Responsibilities include (but are not limited to): - Build out media buys for various ad platforms using effective media buying strategies and oversee the day-to-day execution of the campaign...
Remote WorkProgrammatic Media Buyer - Performance (Remote/USA) - Gdm (Gray-Tv)
- Atlanta, GA
- 45+ days ago
- Atlanta, GA
- 45+ days ago
The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services....
Remote WorkDemographic Data for Georgia
Moving to Georgia? Find some basic demographic data about Georgia below.
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Salary for Media Specialist Jobs in Georgia
Highest Education Level
Media Specialists in Georgia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Press Releases
- Video Production
- Content Development
- Storytelling
- Journalism
- Adobe Premiere
- Speech Writing
- Writing Skills
- Budgets
- Paid Search
- Sprout Social
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Creative Strategy
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Adobe After Effects
- Adobe InDesign
- Social Media Management
- Search Engine Marketing
- Media
- Copywriting
- Search Engine Optimization
- Graphic Design
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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