Media Specialist Jobs in Duluth, GA
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Demonstrate expertise in digital media planning/optimization tools and methodologies including Facebook Ads and Business Manager....
- Atlanta, GA (21 miles from Duluth, GA)
- 19 days ago
- Atlanta, GA (21 miles from Duluth, GA)
- 19 days ago
Familiarity with digital media buying processes and terminology is a plus. Preferred Qualifications: Experience with media buying platforms and financial management systems....
Programmatic Media Buyer - Setup (Remote) - Gdm (Gray-Tv)
- Atlanta, GA (21 miles from Duluth, GA)
- 30+ days ago
- Atlanta, GA (21 miles from Duluth, GA)
- 30+ days ago
Duties/Responsibilities include (but are not limited to): - Build out media buys for various ad platforms using effective media buying strategies and oversee the day-to-day execution of the campaign...
Remote WorkProgrammatic Media Buyer - Performance (Remote/USA) - Gdm (Gray-Tv)
- Atlanta, GA (21 miles from Duluth, GA)
- 30+ days ago
- Atlanta, GA (21 miles from Duluth, GA)
- 30+ days ago
About Gray Media: Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated...
Remote Work- Atlanta, GA (21 miles from Duluth, GA)
- 30+ days ago
- Atlanta, GA (21 miles from Duluth, GA)
- 30+ days ago
Position Purpose: The Media Specialist coordinates and supports implementation of omni-channel media campaigns and tactics including supporting the execution and optimization of in-house digital media...
- Atlanta, GA (21 miles from Duluth, GA)
- 30+ days ago
- Atlanta, GA (21 miles from Duluth, GA)
- 30+ days ago
and enter media buy information....
Remote WorkManager, Performance Marketing Media Buyer
- Atlanta, GA (21 miles from Duluth, GA)
- 60+ days ago
- Atlanta, GA (21 miles from Duluth, GA)
- 60+ days ago
Qualifications: Bachelors degree in Marketing, Advertising, Communications, or a related field. 7+ years of experience in media buying, digital advertising, or performance marketing (preferably in sports...
- Atlanta, GA (21 miles from Duluth, GA)
- 90+ days ago
- Atlanta, GA (21 miles from Duluth, GA)
- 90+ days ago
Position Purpose: The Media Specialist, Paid Search coordinates and supports implementation of omni-channel media campaigns and tactics including supporting the execution and optimization of in-house...
- Atlanta, GA (21 miles from Duluth, GA)
- 90+ days ago
- Atlanta, GA (21 miles from Duluth, GA)
- 90+ days ago
Position Purpose: The Media Specialist coordinates and supports implementation of omni-channel media campaigns and tactics including supporting the execution and optimization of in-house digital media...
Demographic Data for Duluth, GA
Moving to Duluth, GA? Find some basic demographic data about Duluth, GA below.
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Salary for Media Specialist Jobs in Duluth, GA
Highest Education Level
Media Specialists in Duluth, GA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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