Media Specialist Jobs in Florida
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
buying/planning Experience with analytics platforms like Google Analytics Bachelor's Degree or equivalent experience Experience managing significant advertising budgets We are looking for someone who...
Social Media Specialist Florida International University, United States about 3 hours ago Location: Miami, FLORIDA Deadline: 28 May 2025 Florida International University is a top public university that...
Deferred Compensation Plan Deferred compensation is available to all full-time employees at the time of employment....
Organize digital media buying using major display, search, and social networks to drive traffic to owned and operated mobile applications....
About Paysafe Paysafe (NYSE: PSFE) (PSFE.WS) is a leading payments platform with an extensive track record of serving merchants and consumers in the global entertainment sectors. Our core purpose...
The primary focus of this role is the execution of large-scale social media buys through data-driven customer segments, advanced behavioral targets, and tailored creative....
Stokes Creative Group, Inc., a full-service marketing and public outreach firm specializing in the transportation and construction industries, seeks an experienced Communications/Public Relations...
The Florida Dental Association (FDA) is seeking a communications and media coordinator who will assist in the development and distribution of marketing and communications materials. This includes...
Located in Sarasota, FL Social Media Specialist Duties and Responsibilities Develop, plan, and post creative content across all platforms Assist in the management of digital advertising and media buying...
Communications & Media Specialist
- Sunny Isles Beach, FL
- 30+ days ago
- Sunny Isles Beach, FL
- 30+ days ago
Provides support for these platforms and assists with managing them in the absence of the Digital Media Specialist as needed....
Moving I-4 Forward Social Media Strategist
- Celebration, FL
- 30+ days ago
- Celebration, FL
- 30+ days ago
Media Specialist Excellent consulting, writing, editing (photo/video/text), presentation and communication skills Demonstrable social networking experience and social analytics tools knowledge Knowledge...
Qualifications & Skills: Bachelor's degree in Marketing, Advertising, Communications, or a related field. 1-2 years of experience in media planning, buying, or digital advertising preferred....
Qualifications 4-7 years of experience in social media advertising or media buying, particularly for e-commerce CPG brands....
Track expenditures for campaigns, media buys, and events, and report on financial performance. Ensure all PR efforts are consistent with the organization's brand identity and messaging....
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Salary for Media Specialist Jobs in Florida
Highest Education Level
Media Specialists in Florida offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Campaign Management
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- AP Stylebook
- Bachelor's Degree
- Influencer Marketing
- Sprout Social
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Marketing Campaigns
- Pay per Click
- Brand Marketing
- Adobe InDesign
- Copywriting
- Graphic Design
- Social Media Management
- Media
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- Social Media Marketing
- Adobe Creative Suite
- Branding
- Social Media Strategy
- Adobe
- Content Development
- Adobe Photoshop CC
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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