Media Specialist Jobs in Miami, FL
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Excellent understanding of media buying metrics, bidding strategies, PMPs (Private Marketplace Deals), and budget management for all platforms....
Remote Work- Hallandale Beach, FL (14 miles from Miami, FL)
- 1 day ago
- Hallandale Beach, FL (14 miles from Miami, FL)
- 1 day ago
Public Relations Specialist. Hallandale Beach. Ensure synchronization of the company's public relations strategies and tactics with the intended public and internal brand identity. Research and...
Public Relations Specialist-Marketing-BHC-#19789
- Fort Lauderdale, FL (24 miles from Miami, FL)
- 13 days ago
- Fort Lauderdale, FL (24 miles from Miami, FL)
- 13 days ago
Broward Health Corporate Spectrum Shift: Shift 1 FTE: 1.000000 Summary: Provides support for the communications team, creating a positive image for the Broward Health brand. Identifies stories for...
They will be required to develop and maintain a solid understanding of client business and apply online media understanding to help deliver against the client's objectives....
- Miami Gardens, FL (13 miles from Miami, FL)
- 18 days ago
- Miami Gardens, FL (13 miles from Miami, FL)
- 18 days ago
Position Overview: St. Thomas University, a vibrant Catholic institution in Miami rooted in the values of faith and academic excellence, seeks a full-time Public Relations Specialist to join our...
Social Media Specialist Florida International University, United States about 3 hours ago Location: Miami, FLORIDA Deadline: 28 May 2025 Florida International University is a top public university that...
Communications & Media Specialist
- Sunny Isles Beach, FL (12 miles from Miami, FL)
- 60+ days ago
- Sunny Isles Beach, FL (12 miles from Miami, FL)
- 60+ days ago
Provides support for these platforms and assists with managing them in the absence of the Digital Media Specialist as needed....
Ecommerce Digital Media Buyer (On-Site)
- Dania Beach, FL (20 miles from Miami, FL)
- 90+ days ago
- Dania Beach, FL (20 miles from Miami, FL)
- 90+ days ago
Qualifications 4-7 years of experience in social media advertising or media buying, particularly for e-commerce CPG brands....
Demographic Data for Miami, FL
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Salary for Media Specialist Jobs in Miami, FL
Highest Education Level
Media Specialists in Miami, FL offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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