Media Specialist Jobs in Coral Gables, FL
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
- Miami, FL (5 miles from Coral Gables, FL)
- 13 hours ago
- Miami, FL (5 miles from Coral Gables, FL)
- 13 hours ago
Required Technical Skills: 4+ years full-time digital media planning or digital account/strategy role, ideally in a marketing agency....
- Miami, FL (5 miles from Coral Gables, FL)
- 9 days ago
- Miami, FL (5 miles from Coral Gables, FL)
- 9 days ago
You must be well-versed in preparation and execution of media plans, as well as providing support on campaign and content ideation....
- Miami, FL (5 miles from Coral Gables, FL)
- 16 days ago
- Miami, FL (5 miles from Coral Gables, FL)
- 16 days ago
plans using established and creative resources, including syndicated data from MRI-Simmons, Comscore, Census, and more Collaborating with the team and clients to develop creative, out-of-the-box solutions...
Remote Work- Miami, FL (5 miles from Coral Gables, FL)
- 20 days ago
- Miami, FL (5 miles from Coral Gables, FL)
- 20 days ago
Excellent understanding of media buying metrics, bidding strategies, PMPs (Private Marketplace Deals), and budget management for all platforms....
Remote Work- Miami Gardens, FL (15 miles from Coral Gables, FL)
- 30+ days ago
- Miami Gardens, FL (15 miles from Coral Gables, FL)
- 30+ days ago
Position Overview: St. Thomas University, a vibrant Catholic institution in Miami rooted in the values of faith and academic excellence, seeks a full-time Public Relations Specialist to join our...
Communications & Media Specialist
- Sunny Isles Beach, FL (17 miles from Coral Gables, FL)
- 60+ days ago
- Sunny Isles Beach, FL (17 miles from Coral Gables, FL)
- 60+ days ago
Provides support for these platforms and assists with managing them in the absence of the Digital Media Specialist as needed....
Ecommerce Digital Media Buyer (On-Site)
- Dania Beach, FL (24 miles from Coral Gables, FL)
- 90+ days ago
- Dania Beach, FL (24 miles from Coral Gables, FL)
- 90+ days ago
Qualifications 4-7 years of experience in social media advertising or media buying, particularly for e-commerce CPG brands....
Media Specialist Online Courses and Training Opportunities
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Salary for Media Specialist Jobs in Coral Gables, FL
Highest Education Level
Media Specialists in Coral Gables, FL offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Press Releases
- Content Development
- Storytelling
- Journalism
- Adobe Premiere
- Speech Writing
- Writing Skills
- Budgets
- Paid Search
- Sprout Social
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Adobe After Effects
- Adobe InDesign
- Social Media Management
- Copywriting
- Media
- Search Engine Marketing
- Search Engine Optimization
- Graphic Design
- Email Marketing
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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