Media Specialist Jobs in California
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Discover Impactful Work We are looking for a Digital Advertising Specialist to join the BioProduction Group (BPG) marketing team....
plans, objectives and strategies decks, and other related functions Supports team in media plan development stage to collect RFP responses from partners/ sites, assist in analyzing proposals and partner...
This person supports the Media Planning team in the planning, buying, campaign execution/optimizations, and budget management for traditional and digital media programs....
Primary Responsibilities: Media Buying & Planning: Plan and execute media buys across display, video, social, OOH, audio, CTV, YouTube, and programmatic platforms....
Overview Bowhead is actively recruiting for a Public Realtions Specialist to provide multimedia support for a proposal effort in San Diego, CA. Responsibilities Track, consolidate, and document...
Job Description Overview: We are seeking a talented and dynamic Public Relations Specialist to join our team. This role will be responsible for managing public relations strategies, media...
Social media Specialist - CapCut, Canva, UGC, advertising, marketing
- City of Industry, CA
- 16 days ago
- City of Industry, CA
- 16 days ago
What You Bring: 4+ years of experience in social media, content marketing, or digital advertising....
With dedicated departments for print services, motion graphics, AV, social media, interactive/digital, as well as media planning & buying, we regularly develop fully integrated global marketing campaigns...
As a Social Media Marketing Specialist, Video Producer you will work closely with the Content and Product Marketing Teams, assisting with video edits, motion graphics, and various post-production...
PUBLIC RELATIONS SPECIALIST Job Employer Name: Mane Addicts, LLCSpiderID: 13829598 Location: Los Angeles, CaliforniaDate Posted: 9/3/2024 Wage: $80k/yrCategory: Business/Management Job Code:...
Job Requirements: Responsibilities and more: Work with Paid Media and Pay-Per-Click (PPC) advertising platforms that are the backbone of the internet (e.g....
Public Relations Specialist Job Employer Name: S.F. EXPRESS CORPORATIONSpiderID: 13774353 Location: HAWTHORNE, CaliforniaDate Posted: 6/20/2024 Wage: 74000Category: Marketing Job Code: Number Of...
Public Relations Specialist Job Employer Name: Oyuna Hospice, Inc.SpiderID: 13914737 Location: Fresno, CaliforniaDate Posted: 12/26/2024 Wage: 46,155Category: Public Relations Job Code: Number Of...
Public Relations Specialist Job Employer Name: Creative Jdea, Inc.SpiderID: 13889095 Location: Los Angeles, CaliforniaDate Posted: 11/19/2024 Wage:Category: Marketing Job Code: Number Of Openings:...
Public Relations Specialist Job Employer Name: Mokam IncSpiderID: 13947765 Location: Irvine, CaliforniaDate Posted: 2/19/2025 Wage: 48610Category: Marketing Job Code: Number Of Openings: 1 Job...
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Salary for Media Specialist Jobs in California
Highest Education Level
Media Specialists in California offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Campaign Management
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- AP Stylebook
- Bachelor's Degree
- Influencer Marketing
- Sprout Social
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Marketing Campaigns
- Pay per Click
- Brand Marketing
- Adobe InDesign
- Copywriting
- Graphic Design
- Social Media Management
- Media
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- Social Media Marketing
- Adobe Creative Suite
- Branding
- Social Media Strategy
- Adobe
- Content Development
- Adobe Photoshop CC
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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