Media Planner Jobs in Texas
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
- Wingstop Global Support Center Careers
- Dallas, TX
- 6 days ago
- Dallas, TX
- 6 days ago
NRO opening dates and media plan tracking. Managing complex excel workbooks. 3+ years of media planning & buying - digital experience a must. WHO YOU ARE No job is too small....
In PersonPaid Media Specialist - Safety & Racing Division
- Holley Performance Products, Inc
- New Braunfels, TX
- 23 days ago
- New Braunfels, TX
- 23 days ago
Key Responsibilities Paid Media Campaign Execution Build, launch, and monitor paid media campaigns across Google Ads, Meta, and other digital advertising platforms....
In PersonDavid Weekley Homes is seeking a Paid Media Specialist to join the Marketing and Communications team at our Houston headquarters. What Youll Do: Coordinate day to day management of Paid Media...
In PersonOverview At RPM, we're in the business of extraordinary. We believe people-first is the way to success which is why we provide top industry pay, comprehensive benefits, and a path of upward...
HybridPaid Media Specialist (In-Office)
- Berkshire Hathaway Automotive Management
- Irving, TX
- 45+ days ago
- Irving, TX
- 45+ days ago
advertising industry developments Proactively consult with dealership representatives to recommend new campaign opportunities, budget changes and to scale existing campaigns to drive traffic growth...
In PersonDigital Advertising Specialist
- Kenneth Copeland Ministries
- Newark, TX
- 45+ days ago
- Newark, TX
- 45+ days ago
Digital Advertising Specialist Newark, TX Description We are seeking a highly hands-on Digital Advertising Specialist to own and execute our paid media and lead generation efforts....
In PersonStay ahead of industry trends, platform evolutions, and new technologies to maintain Lansweeper's competitive edge in digital advertising....
HybridThe Media Planner is responsible for building and executing integrated media plans....
In Person- Berkshire Hathaway Automotive Management
- Irving, TX
- 60+ days ago
- Irving, TX
- 60+ days ago
Assist with co-op documentation for media buys and provide stores and marketing managers with support as required Occasional dealership visits with buyer or supervisor to present media plans/market...
In PersonKnowledge of data visualization tools like Tableau or Looker Understanding of privacy regulations, including GDPR and CCPA, and their impact on digital advertising....
In PersonCommunications and Media Specialist
- City of Rowlett
- Rowlett, TX
- 90+ days ago
- Rowlett, TX
- 90+ days ago
Responsibilities include creating and managing content for social media, podcasts, newsletters, news briefs, websites, and other digital media....
In PersonDemographic Data for Texas
Moving to Texas? Find some basic demographic data about Texas below.
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Salary for Media Planner Jobs in Texas
Highest Education Level
Media Planners in Texas offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Microsoft Excel
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- Calendar Management
- Strategy Development
- Collaboration
- Events
- Media Relations
- Blogging
- Media Buying
- Press Releases
- Content Development
- Media Training
- Storytelling
- Journalism
- Publishing
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Reputation Management
- AP Stylebook
- Bachelor's Degree
- Canva
- Sprout Social
- Digital Advertising
- Digital Media
- Brand Identity
- Marketing & Advertising
- Advertising Sales
- Online Media
- Media Planning
- Online Marketing
- Broadcasting
- Marketing Communications
- Social Media Management
- Copywriting
- Media
- Adobe Premiere
- Social Media Marketing
- Branding
- Adobe Creative Suite
- Social Media Strategy
- Video Editing
- Digital Marketing
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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