Media Planner Jobs in Texas

A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.

Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.

1-15 of 17 Jobs

Communications Officer (Social Media Specialist) - Amegy Tower/Houston, TX Houston, Texas, United States NEW Amegy Bank 067103 At Amegy Bank, everyone counts! Your contributions are valued, and...

Digital Media Planner

  • San Juan, TX
  • 2 days ago
  • San Juan, TX
  • 2 days ago

Overview Objetivo de la posicion El Media Planner Digital sera responsable de desarrollar, ejecutar y optimizar estrategias de medios digitales para campanas locales y/o regionales, asegurando que los...

Social Media Strategist I

  • San Antonio, TX
  • 2 days ago
  • San Antonio, TX
  • 2 days ago

Media Savvy Formal Writing Skills Marketing Campaign Tracking Program Management Social Media Marketing Social Media Savvy Canva or Adobe Express HootSuite Sprinklr Sprout Social Stakeholder Management...

Remote Work

Public Relations Specialist (Internal)

  • La Joya, TX
  • 9 days ago
  • La Joya, TX
  • 9 days ago

media, marketing, graphic design, and social media management....

Media Planner- Hybrid (Plano, TX

  • Plano, TX
  • 10 days ago
  • Plano, TX
  • 10 days ago

Media Planner- Hybrid (Plano, TX Job ID: 2567575 City: Plano, TX Description Media Planner - Hybrid (Plano, TX) ABOUT THE ROLE: The Media Planner constructs the strategic foundation for both traditional...

Agency Media Specialist - San Antonio Radio

  • San Antonio, TX
  • 12 days ago
  • San Antonio, TX
  • 12 days ago

advertising industry Strong understanding of search marketing (SEO/SEM), targeted display/ video, retargeting, and mobile marketing Experience with Wide Orbit traffic software preferred About Cox Media...

Visual Media Specialist/ Cinematographer (Waco)

  • Waco, TX
  • 14 days ago
  • Waco, TX
  • 14 days ago

Education/Experience/Knowledge/Skills Associate's Degree, Bachelor's degree preferred in Film, Marketing, or a related field Highly qualified experience in broadcasting, Film, Digital Media, or a related...

Public Relations Specialist

  • Dallas, TX
  • 23 days ago
  • Dallas, TX
  • 23 days ago

Your Role Gensler is seeking a professional, motivated, and highly-collaborative individual to join our team as a Public Relations Specialist, supporting our Dallas office. The ideal candidate has...

Paid Media Specialist

  • Austin, TX
  • 23 days ago
  • Austin, TX
  • 23 days ago

Expertise in Pay-Per-Click campaign strategy and execution, with a focus on optimizing the lead funnel. Solid understanding of SEO principles and how theyplement paid media strategies....

Paid Media Specialist (In-Office)

  • Irving, TX
  • 25 days ago
  • Irving, TX
  • 25 days ago

advertising industry developments Proactively consult with dealership representatives to recommend new campaign opportunities, budget changes and to scale existing campaigns to drive traffic growth...

Media Planner

  • Dallas, TX
  • 25 days ago
  • Dallas, TX
  • 25 days ago

media buys and Earned media Influencer campaigns that deliver against key performance metrics for a highly respected automotive client....

Social Media Specialist - Houston, TX

  • Houston, TX
  • 45+ days ago
  • Houston, TX
  • 45+ days ago

Overview CAB Enterprises, Inc. proudly serves as the exclusive distributor of Electrolit in the United States. Electrolit is developed by Grupo Pisa, Latin America's premier pharmaceutical company...

Senior Associate, Paid Media Buyer

  • Austin, TX
  • 45+ days ago
  • Austin, TX
  • 45+ days ago

Associate, Paid Media Buyer role: We have an immediate position available for a Paid Media Buying Specialist in Search & Social to help lead and further Material's media practice....

Public Relations Specialist III

  • San Antonio, TX
  • 60+ days ago
  • San Antonio, TX
  • 60+ days ago

Public Relations Specialist III Please Note: This position is pending a contract award. If you are interested in a future with Cherokee Federal, APPLY TODAY! Although this is not an approved...

Public Relations & Social Media Specialist

  • Victoria, TX
  • 90+ days ago
  • Victoria, TX
  • 90+ days ago

advertising and social media campaigns Develops and maintains relationships with traditional and nontraditional media contacts Manages media requests in a timely and professional manner Manages projects...

Demographic Data for Texas

Moving to Texas? Find some basic demographic data about Texas below.


Local
National
29,144,347
636,376

Media Planner Online Courses and Training Opportunities

iHireAdvertising curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Certified Forecaster and Demand Planner (CFDP)
ISCEAs Certified Forecaster and Demand Planners (CFDP) are capable to develop demand plans that adapt to todays rapidly changing business environment while remaining aligned to the companys...
Certified Forecaster and Demand Planner - CFDP - Certification Exam
The CFDP Exam is comprised of 70 questions an problems to be solved in 2 hours. The passing score for the exam is 70%. The exam is designed to allow the learner to demonstrate deep understanding...
Innovation in New Media
With technology continuously evolving, new media offers endless possibilities for creativity and innovation. Investigate the latest trends, including artificial intelligence in content creation,...

Title Synonyms

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Salary for Media Planner Jobs in Texas

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireAdvertising research efforts.

Highest Education Level

Media Planners in Texas offer the following education background
Bachelor's Degree
73.0%
Master's Degree
16.1%
Associate's Degree
4.2%
High School or GED
2.5%
Vocational Degree or Certification
2.2%
Doctorate Degree
1.0%
Some College
0.8%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Media Planners in Texas
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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Here are some other career titles that require similar skills



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