Media Planner Jobs in Texas
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
JOB SUMMARY: Under general supervision, the Crime Analysis and Media Coordinator is responsible for performing a variety of strategic, tactical and administrative duties relating to the systematic...
WORKING FOR THE CITY OF MCKINNEY Working for the City of McKinney is more than a job. It is an opportunity to make a meaningful difference in the lives of others. It is also an opportunity to have...
As a Media Planner, you support 2-3 Account Directors and collaborate with AMs while owning the coordination of channels, tactics and budget of media planning for the account portfolio....
PLEASE NOTE THE FOLLOWING BEFORE APPLYING: This role will reside in either Nashville, TN or Austin, TX ONLY Remote opportunity, but candidate must be willing to go into office for...
You bring the perfect blend of media buying, campaign management, data analysis, and project management skills....
plans, national and local advertising campaigns, and high-impact marketing efforts to life....
Public Relations Specialist Oversee school social media Maintain district website Newspaper liaison Assist with district press releases Work with the Education Foundation to promote activities...
Social Media Manager (HR Title: Social Media Specialist II)
- Dallas, TX
- 25 days ago
- Dallas, TX
- 25 days ago
Salary Range: Salary commensurate with experience and qualifications About SMU SMU's more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take...
Your Role Gensler is seeking a professional, motivated, and highly-collaborative individual to join our team as a Public Relations Specialist, supporting our Dallas office. The ideal candidate has...
Partner with cross-functional teams (Product Marketing, Field Marketing, Sales) to align media plans with go-to-market strategies and revenue goals....
JOB TITLE: Public Relations Specialist WAGE/HOUR STATUS: Exempt REPORTS TO: Director of Public Relations & Communications PAY GRADE: Pay Grade 2 DEPT./SCHOOL: Public Relations & Communications...
advertising and social media campaigns Develops and maintains relationships with traditional and nontraditional media contacts Manages media requests in a timely and professional manner Manages projects...
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Salary for Media Planner Jobs in Texas
Highest Education Level
Media Planners in Texas offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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