Media Planner Jobs in Texas
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Education/Experience/Knowledge/Skills Associate's Degree, Bachelor's degree preferred in Film, Marketing, or a related field Highly qualified experience in broadcasting, Film, Digital Media, or a related...
Agency capabilities include website development, CRM, brand and business strategy, data science and analytics, media planning, media buying, performance media, experiential/lifestyle marketing, public...
WHAT WE'RE LOOKING FOR: Simpli.fi is currently looking for a new Media Planner....
Job Title: Marketing and Public Relations Specialist Job Classification: Community Service, Student Department: Off Campus Community Service Hiring Manager: Aleigh Ascherl Contact: ... Work...
The Specialist should have a strong understanding of the digital media landscape, trends, and social monitoring, while developing and growing their skills, experience and knowledge....
Essential Job Functions Develops messages with video, photography, and other digital media working with the Communications Manager and other employees in the Communications Department to support City...
We are always seeking talented, motivated, growth-minded, and creative individuals. Our firm is committed to providing employee support and advancement, while embracing inclusion and innovation as...
Agency capabilities include website development, CRM, brand and business strategy, data science and analytics, media planning, media buying, performance media, experiential/lifestyle marketing, public...
media produced for the school....
BUILD AN AMAZING CAREER WITH SYSTEM PAVERS! Job Description System Pavers is growing at a tremendous rate, and we are looking to add a motivated Social Media Specialist to take ownership of our...
Remote WorkTHE ROLE: The Media Planner constructs the strategic foundation for both traditional and digital media plan development, ensuring that all tactics are grounded in these guiding principles within the...
Works as a liaison between the City organization, Chamber of Commerce, Lancaster ISD, the media, and community affairs organizations. Promotes community awareness through established programs and...
plans, national and local advertising campaigns, and high-impact marketing efforts to life....
Social Media Manager (HR Title: Social Media Specialist II)
- Dallas, TX
- 45+ days ago
- Dallas, TX
- 45+ days ago
A degree in Digital Media or Communications is preferred. A minimum of two years of work experience managing social media channels is required....
Your Role Gensler is seeking a professional, motivated, and highly-collaborative individual to join our team as a Public Relations Specialist, supporting our Dallas office. The ideal candidate has...
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Salary for Media Planner Jobs in Texas
Highest Education Level
Media Planners in Texas offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Staff Supervision
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Press Releases
- Video Production
- Content Development
- Storytelling
- Journalism
- Speech Writing
- YouTube Editing
- Writing Skills
- Budgets
- AP Stylebook
- Paid Search
- Advertising Operations
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Online Media
- Media Buying
- Media Planning
- Broadcasting
- Creative Strategy
- Online Marketing
- Marketing Communications
- Marketing Campaigns
- Adobe InDesign
- Adobe After Effects
- Social Media Management
- Copywriting
- Media
- Graphic Design
- Adobe Creative Suite
- Social Media Marketing
- Social Media Strategy
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Microsoft Office
- Project Management
- Sales
- Microsoft Excel
- Leadership
- Communication Skills
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