Media Planner Jobs
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Digital Media Sales Specialist
- Times Media Group
- Tempe, AZ
- 10 days ago
- Times Media Group
- Tempe, AZ
- 10 days ago
About the Role As a Digital Media Sales Specialist, you will be responsible for selling digital advertising solutions exclusively....
Excellent understanding of media buying metrics, bidding strategies, PMPs (Private Marketplace Deals), and budget management for all platforms....
Remote Work**Qualifications**- Bachelors degree in Marketing, Advertising, or a related field.- Proven experience in media buying and planning, preferably in an agency setting.- Strong understanding of digital...
Public Relations Specialist I (Marketing & Promotions Coordinator)
- Cookeville, TN
- 5 hours ago
- Cookeville, TN
- 5 hours ago
Experience working in a collegiate athletics program. Work Hours: Ability to work extended nights and weekends Salary: Commensurate with education and experience. Pay grade 9....
The Senior Manager, Media Planner reports to the Media Strategy Director and provides digital media recommendations to clients both internal and external, and prepares and implements media plans and...
Remote WorkPay Range: $140, 622 - $186, 324 - $232, 026 Pay Range: Local Minimum Wage - $0.00 - $0.00 Job Responsibilities: JOB RESPONSIBILITIES Media Buying & Placement Plan, execute, and optimize media buys...
Public Relations Specialist. Hallandale Beach. Ensure synchronization of the company's public relations strategies and tactics with the intended public and internal brand identity. Research and...
A bit about Health & Happiness At Health & Happiness (H&H) Group, our vision is focused on premium nutrition and lifetime wellness; to inspire and achieve this vision we bring together seven...
AtriCure, Inc. provides innovative technologies for the treatment of Afib and related conditions. Afib affects more than 33 million people worldwide. Electrophysiologists and cardiothoracic...
Job Details Job Location : Remote - Lenexa, KS Position Type : Full Time Salary Range : Undisclosed Description Title: Social Media Strategist Reports To: Senior Manager, Digital Media Department:...
Remote WorkWe are looking for a Paid Media Specialist (contract) for a top entertainment company in NYC! The Growth Marketing team is tasked with driving new subscriber growth for Streaming globally. The...
Do you geek out on Media Buying and love driving revenue through direct response marketing? Want to get in the door at an extremely fast growing marketing agency?...
Remote WorkDo you geek out on Media Buying and love driving revenue through direct response marketing? Want to get in the door at an extremely fast growing marketing agency?...
Remote WorkOverview Academic Technology and Media Coordinator Academic Technology and Media Coordinator serves as the first point of contact for students and associates regarding learning resources, media,...
THE JOB As an Assistant Media Planner you'll work closely with a team of media experts in developing and maintaining media plans, while absorbing as much media knowledge as possible....
Media Planner Online Courses and Training Opportunities
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Media Planners offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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