Media Planner Jobs in Tennessee
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Academic Technology & Media Coordinator Campus Technical Support
- Memphis, TN
- 3 days ago
- Memphis, TN
- 3 days ago
Overview Academic Technology & Media Coordinator (ATMC) SUMMARY This position is the first point of contact for students and associates regarding learning resources, media, and technology on...
JOB SPECIFICATIONS: EDUCATION: Bachelor's Degree with a major in Communications, digital media studies, audio-visual technology, or a degree in a related field preferred.....
MEDIA OPERATIONS SPECIALIST IN MEMPHIS, TN, USA! Date Posted: 06/16/2025 Hiring Organization: Rose International Position Number: 484197 Industry: Healthcare Job Title: Media Operations Specialist...
Social Media Account Manager - TC Restaurant Group
- Nashville, TN
- 23 days ago
- Nashville, TN
- 23 days ago
POSITION SUMMARY: The Social Media Account Manager will oversee the companys interactions with the public through implementing content strategies on social media platforms. The Social Media...
Bachelors Degree in Marketing, Digital Media, Communications or combination of education/training with relevant experience required....
Description About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more...
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Salary for Media Planner Jobs in Tennessee
Highest Education Level
Media Planners in Tennessee offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Video Editing
- Press Releases
- Video Production
- Content Development
- Storytelling
- Journalism
- Adobe Premiere
- Speech Writing
- YouTube Editing
- Writing Skills
- Budgets
- AP Stylebook
- Paid Search
- Advertising Operations
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Online Media
- Media Buying
- Media Planning
- Broadcasting
- Creative Strategy
- Marketing Communications
- Adobe After Effects
- Adobe InDesign
- Social Media Management
- Copywriting
- Media
- Graphic Design
- Adobe Creative Suite
- Social Media Marketing
- Social Media Strategy
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Microsoft Office
- Project Management
- Sales
- Microsoft Excel
- Leadership
- Communication Skills
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