Media Planner Jobs in New York
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
The Senior Manager, Media Planner reports to the Media Strategy Director and provides digital media recommendations to clients both internal and external, and prepares and implements media plans and...
Remote WorkPay Range: $140, 622 - $186, 324 - $232, 026 Pay Range: Local Minimum Wage - $0.00 - $0.00 Job Responsibilities: JOB RESPONSIBILITIES Media Buying & Placement Plan, execute, and optimize media buys...
We are looking for a Paid Media Specialist (contract) for a top entertainment company in NYC! The Growth Marketing team is tasked with driving new subscriber growth for Streaming globally. The...
The University ranks among the top campuses in the nation on Money magazine's "Best Colleges for Your Money List," fields a powerhouse Division III athletics program and boasts an impressive network...
Select Digital Social Media Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all...
Remote WorkResponsibilities: Paid Media: Assist with paid campaign management, encompassing reporting, pacing, trafficking ads, developing media plans, optimizing ads, and appending tags....
This role is all about fueling our growth by driving user acquisition through innovative mobile marketing campaigns....
This role will report to the Media Buying Supervisor and will be responsible for launching, pacing, monitoring and optimizing paid media campaigns across primary self-service platforms....
The Amazon Digital Advertising (ADA) team is seeking an innovative, results-oriented Senior Media Buyer to drive the marketing strategy/planning, execution, optimization and performance analysis for...
The Drive Auto team is looking for an entry-level Media Specialist to build, launch and manage digital paid media campaigns. In this role, you will learn to deploy and optimize a wide variety of...
Remote WorkStrong understanding of digital media buying models (e.g., CPM) and advertising formats (display, video, mobile, social, native)....
Cold Spring Harbor Laboratory is seeking a talented and enthusiastic Public Relations Specialist to join our team. In this role, you will create compelling and accurate content that effectively...
Media plans and related documents (e.g. budget charts, client meeting materials, etc.) throughout the year Communicate with Media Buying partners and Internal finance teams to ensure buys meet established...
Overview The Manager, Integrated Media Planning is accountable for the planning, implementation and tracking of media plans....
Senior Public Relations Specialist
- Cold Spring Harbor, NY
- 20 days ago
- Cold Spring Harbor, NY
- 20 days ago
We are looking for a highly skilled Senior Public Relations Specialist to join our team and enhance the public voice and image of Cold Spring Harbor Laboratory. The ideal candidate will craft...
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Salary for Media Planner Jobs in New York
Highest Education Level
Media Planners in New York offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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