Media Planner Jobs in Mount Laurel, NJ
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Summary The Media Operations Specialist is responsible for supporting the Remote Media Operations department by leading gear management, as well as facilitating various remote shoots during the...
Athletics Marketing and Media Coordinator
- Philadelphia, PA (13 miles from Mount Laurel, NJ)
- 30+ days ago
- Philadelphia, PA (13 miles from Mount Laurel, NJ)
- 30+ days ago
Position Details Position Overview Position Title Athletics Marketing and Media Coordinator Department 641200 - Athletic Communications Position Type Regular Position Classification Full-Time, 12 months...
- Philadelphia, PA (13 miles from Mount Laurel, NJ)
- 45+ days ago
- Philadelphia, PA (13 miles from Mount Laurel, NJ)
- 45+ days ago
plans using established and creative resources, including syndicated data from MRI-Simmons, Comscore, Census, and more Collaborating with the team and clients to develop creative, out-of-the-box solutions...
Remote WorkSenior Visual Media Specialist
- Philadelphia, PA (13 miles from Mount Laurel, NJ)
- 45+ days ago
- Philadelphia, PA (13 miles from Mount Laurel, NJ)
- 45+ days ago
Strategic Thinking & Innovation - Integrates video, print, and digital media, stays ahead of industry trends, optimizes workflows, and explores emerging technologies to enhance production quality....
Senior Creative Media Specialist
- Philadelphia, PA (13 miles from Mount Laurel, NJ)
- 45+ days ago
- Philadelphia, PA (13 miles from Mount Laurel, NJ)
- 45+ days ago
Company Description A best-in-class city that attracts best-in-class talent, Philadelphia is an incredible place to build a career. From our thriving arts scene and rich history to our culture of...
Seasonal Avid/Interplay Media Specialist
- Mount Laurel, NJ
- 45+ days ago
- Mount Laurel, NJ
- 45+ days ago
media file types and codecs, including working knowledge of frame rates, resolutions, and aspect ratios Possession of strong computer skills on both Mac and PC systems Preferred Education and Experience...
Demographic Data for Mount Laurel, NJ
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Salary for Media Planner Jobs in Mount Laurel, NJ
Highest Education Level
Media Planners in Mount Laurel, NJ offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- Multitasking
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Campaign Management
- Press Releases
- Storytelling
- Journalism
- Speech Writing
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Reputation Management
- AP Stylebook
- Paid Search
- Advertising Operations
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Online Media
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Online Marketing
- Adobe InDesign
- Media
- Social Media Management
- Copywriting
- Adobe Creative Suite
- Graphic Design
- Social Media Marketing
- Social Media Strategy
- Digital Marketing
- Adobe Photoshop CC
- Branding
- Adobe
- Content Development
- Photography
- Public Relations
- Microsoft PowerPoint
- Bachelor's Degree
- Project Management
- Microsoft Office
- Sales
- Leadership
- Communication Skills
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