Media Planner Jobs in Duluth, GA

A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.

Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.

1-7 of 7 Jobs

Public Relations Specialist

  • Duluth, GA
  • 7 days ago
  • Duluth, GA
  • 7 days ago

Public Relations Specialist Job Employer Name: Impex GLS Atlanta, Inc.SpiderID: 13819505 Location: Duluth, GeorgiaDate Posted: 8/21/2024 Wage: $46051Category: Public Relations Job Code: 27-3031...

Public Relations Specialist

  • Atlanta, GA (21 miles from Duluth, GA)
  • 12 days ago
  • Atlanta, GA (21 miles from Duluth, GA)
  • 12 days ago

oReceives Operator calls and emails made to the Public Relations hotline, provides PR/PA guidance related to field calls on certain topics and/or routes to appropriate Subject Matter Expert....

Manager, Performance Marketing Media Buyer

  • Atlanta, GA (21 miles from Duluth, GA)
  • 20 days ago
  • Atlanta, GA (21 miles from Duluth, GA)
  • 20 days ago

Qualifications: Bachelors degree in Marketing, Advertising, Communications, or a related field. 7+ years of experience in media buying, digital advertising, or performance marketing (preferably in sports...

Associate Media Buyer

  • Atlanta, GA (21 miles from Duluth, GA)
  • 27 days ago
  • Atlanta, GA (21 miles from Duluth, GA)
  • 27 days ago

Help advertisers maximize the effectiveness and efficiency of their affiliate spend by building and interpreting program performance data Coordinate with Media Buyers and Planners to execute Media Plans...

Public Relations Specialist

  • Decatur, GA (17 miles from Duluth, GA)
  • 30+ days ago
  • Decatur, GA (17 miles from Duluth, GA)
  • 30+ days ago

Job Code: 99330 Salary Grade: 17 FLSA: Exempt Salary Range: ($52,266 - $68,207 - $84,148) Essential Functions: The following duties are normal for this position. The omission of specific...

Media Specialist, Paid Search

  • Atlanta, GA (21 miles from Duluth, GA)
  • 45+ days ago
  • Atlanta, GA (21 miles from Duluth, GA)
  • 45+ days ago

Key Responsibilities: 45% Campaign Management - Manage some components of digital media campaigns directly, including bidding, targeting, ad creation, analysis and reporting, etc....

Media Specialist, Paid Social

  • Atlanta, GA (21 miles from Duluth, GA)
  • 60+ days ago
  • Atlanta, GA (21 miles from Duluth, GA)
  • 60+ days ago

Key Responsibilities: 45% Campaign Management - Manage some components of digital media campaigns directly, including bidding, targeting, ad creation, analysis and reporting, etc....

Demographic Data for Duluth, GA

Moving to Duluth, GA? Find some basic demographic data about Duluth, GA below.


Local
National
10,712,033
252,498

Media Planner Online Courses and Training Opportunities

iHireAdvertising curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Certified Forecaster and Demand Planner (CFDP)
ISCEAs Certified Forecaster and Demand Planners (CFDP) are capable to develop demand plans that adapt to todays rapidly changing business environment while remaining aligned to the companys...
Certified Forecaster and Demand Planner - CFDP - Certification Exam
The CFDP Exam is comprised of 70 questions an problems to be solved in 2 hours. The passing score for the exam is 70%. The exam is designed to allow the learner to demonstrate deep understanding...
Innovation in New Media
With technology continuously evolving, new media offers endless possibilities for creativity and innovation. Investigate the latest trends, including artificial intelligence in content creation,...

Title Synonyms

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Salary for Media Planner Jobs in Duluth, GA

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireAdvertising research efforts.

Highest Education Level

Media Planners in Duluth, GA offer the following education background
Bachelor's Degree
73.0%
Master's Degree
16.1%
Associate's Degree
4.2%
High School or GED
2.5%
Vocational Degree or Certification
2.2%
Doctorate Degree
1.0%
Some College
0.8%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Media Planners in Duluth, GA
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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