Media Planner Jobs in Georgia
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
and enter media buy information....
Remote WorkThe purpose of this position is to update and maintain the Countys website, to design and create graphics, and to produce and release information about programs and activities for the County or an...
Public Relations Specialist Job Employer Name: Impex GLS Atlanta, Inc.SpiderID: 13819505 Location: Duluth, GeorgiaDate Posted: 8/21/2024 Wage: $46051Category: Public Relations Job Code: 27-3031...
Public Relations Specialist Description Hanwha Qcells designs, builds, and manages financially sustainable solar photovoltaic (PV) solutions. The company brings a decade of global leadership in...
Qualifications: Bachelors degree in Marketing, Advertising, Communications, or a related field. 7+ years of experience in media buying, digital advertising, or performance marketing (preferably in sports...
advertising tools Skilled in lead generation strategies and executing full-cycle campaigns to attract and engage potential customers Proficient in analysing paid advertising reports and using data...
Key Responsibilities: 45% Campaign Management - Manage some components of digital media campaigns directly, including bidding, targeting, ad creation, analysis and reporting, etc....
Key Responsibilities: 45% Campaign Management - Manage some components of digital media campaigns directly, including bidding, targeting, ad creation, analysis and reporting, etc....
Demographic Data for Georgia
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Salary for Media Planner Jobs in Georgia
Highest Education Level
Media Planners in Georgia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Campaign Management
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- AP Stylebook
- Bachelor's Degree
- Influencer Marketing
- Sprout Social
- Marketing & Advertising
- Digital Media
- Online Media
- Digital Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Marketing Campaigns
- Pay per Click
- Brand Marketing
- Adobe InDesign
- Copywriting
- Graphic Design
- Social Media Management
- Media
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- Social Media Marketing
- Adobe Creative Suite
- Branding
- Social Media Strategy
- Content Development
- Adobe
- Adobe Photoshop CC
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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