Media Planner Jobs in Georgia
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Public Relations Specialist Job Employer Name: Impex GLS Atlanta, Inc.SpiderID: 13819505 Location: Duluth, GeorgiaDate Posted: 8/21/2024 Wage: $46051Category: Public Relations Job Code: 27-3031...
oReceives Operator calls and emails made to the Public Relations hotline, provides PR/PA guidance related to field calls on certain topics and/or routes to appropriate Subject Matter Expert....
Public Relations Specialist Description Hanwha Qcells designs, builds, and manages financially sustainable solar photovoltaic (PV) solutions. The company brings a decade of global leadership in...
Posting Details Posting Number: S13501P Working Title: Public Relations Specialist Department: Terry-Leadership Advancement About the University of Georgia: Since our founding in 1785, the...
Qualifications: Bachelors degree in Marketing, Advertising, Communications, or a related field. 7+ years of experience in media buying, digital advertising, or performance marketing (preferably in sports...
Help advertisers maximize the effectiveness and efficiency of their affiliate spend by building and interpreting program performance data Coordinate with Media Buyers and Planners to execute Media Plans...
advertising tools Skilled in lead generation strategies and executing full-cycle campaigns to attract and engage potential customers Proficient in analysing paid advertising reports and using data...
Job Code: 99330 Salary Grade: 17 FLSA: Exempt Salary Range: ($52,266 - $68,207 - $84,148) Essential Functions: The following duties are normal for this position. The omission of specific...
Key Responsibilities: 45% Campaign Management - Manage some components of digital media campaigns directly, including bidding, targeting, ad creation, analysis and reporting, etc....
Key Responsibilities: 45% Campaign Management - Manage some components of digital media campaigns directly, including bidding, targeting, ad creation, analysis and reporting, etc....
Demographic Data for Georgia
Moving to Georgia? Find some basic demographic data about Georgia below.
Media Planner Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Media Planner Jobs in Georgia
Highest Education Level
Media Planners in Georgia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Verbal Communication
- Time Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Blogging
- Content Marketing
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Media Buying
- Marketing Communications
- Media Planning
- Broadcasting
- Brand Marketing
- Copywriting
- Adobe InDesign
- Media
- Social Media Management
- Email Marketing
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- Social Media Marketing
- Adobe Creative Suite
- Social Media Strategy
- Branding
- Content Development
- Adobe
- Adobe Photoshop CC
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Media Planner Related Career Advice Articles
How to Survive and Thrive in an Ad Agency
If you are just starting your advertising career and looking for the best advertising job that fits your skills, then you're about to embark on a challenging yet wonderful journey.
Read article »