Media Planner Jobs in Washington, DC
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
- Athenix Solutions Group
- Annapolis Junction, MD (20 miles from Washington, DC)
- 1 day ago
- Annapolis Junction, MD (20 miles from Washington, DC)
- 1 day ago
Athenix Solutions Group is looking for a Media Specialist II to turn information and data into visually compelling and dynamic media products. You will use engaging and creative visualization and...
In PersonJob Summary Responsible for partnering with our internal and external sales teams by developing strategic cross platform media plans and avails that optimize yield principles and demonstrate an understanding...
In Person- Moore Holdings
- Lanham, MD (10 miles from Washington, DC)
- 5 days ago
- Lanham, MD (10 miles from Washington, DC)
- 5 days ago
As the Digital Media Planner, you will manage and grow digital media initiatives for Moore Media and Digitals nonprofit clients....
Remote- Moore Holdings
- Lanham, MD (10 miles from Washington, DC)
- 5 days ago
- Lanham, MD (10 miles from Washington, DC)
- 5 days ago
They will work closely with account teams and media planners regarding all aspects of strategy, buying, optimization, and results....
Remote- Bully Pulpit International
- Washington, DC
- 13 days ago
- Washington, DC
- 13 days ago
The ideal candidate is someone who thrives in a fast-paced, collaborative environment and is interested in building a career in digital advertising in an agency setting....
In PersonThe ideal candidate is someone with a passion for managing or building a career in digital advertising in an agency setting....
In PersonThis role involves planning, negotiating, and executing media buys across multiple platforms for political campaigns....
HybridSearch Engine Marketing & Paid Media Planner
- McLean, VA (7 miles from Washington, DC)
- 29 days ago
- McLean, VA (7 miles from Washington, DC)
- 29 days ago
Support media planning and buying for additional platforms as needed (primarily programmatic DV360 & Demandbase)....
In PersonDigital Advertising Strategist
- DNC Services Corporation
- Washington, DC
- 30+ days ago
- Washington, DC
- 30+ days ago
Democratic National Committee Digital Advertising Strategist Digital Advertising Strategist About Democratic National Committee We're hiring!...
In PersonPart-Time PR & Media Coordinator (Washington, DC Flexible Hours)
- Private Company
- Washington, DC
- 45+ days ago
- Washington, DC
- 45+ days ago
Location: Washington, DC (Flexible / Hybrid) Working Hours: 1015 hours per week (max 2 hours per day) Schedule: MondayFriday (Weekends Off) Compensation: Monthly payment (1000$-2000$ to be...
In Person Part TimeThe New Media Firm - Digital Media Buyer
- Grossman Heinz
- Washington, DC
- 60+ days ago
- Washington, DC
- 60+ days ago
Some knowledge of digital advertising - programmatic, OTT, and/or social. Has worked in and around teams of digital media buyers....
HybridExpertise: Strong understanding of digital media workflows, including ingest-to-archive processes, and media asset management systems....
In PersonDigital Media Buyer, Search and Social
- Moore Holdings
- Lanham, MD (10 miles from Washington, DC)
- 60+ days ago
- Lanham, MD (10 miles from Washington, DC)
- 60+ days ago
Complete quality assurance of digital advertising campaigns prior to launch. Your Profile: 4+ years of direct, hands-on media buying experience in Facebook and Google ad buying platforms....
Hybrid- Lawyers' Committee for Civil Rights Under Law
- Washington, DC
- 90+ days ago
- Washington, DC
- 90+ days ago
The Lawyers Committee for Civil Rights Under Law is one of the nations leading national racial justice legal organizations. Formed in 1963 at the request of President John F. Kennedy, the Lawyers...
In PersonDemographic Data for Washington, DC
Moving to Washington, DC? Find some basic demographic data about Washington, DC below.
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Salary for Media Planner Jobs in Washington, DC
Highest Education Level
Media Planners in Washington, DC offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Microsoft Excel
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- Calendar Management
- Strategy Development
- Collaboration
- Events
- Media Relations
- Media Buying
- Press Releases
- Content Development
- Media Training
- Storytelling
- Journalism
- Publishing
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Reputation Management
- AP Stylebook
- Bachelor's Degree
- Canva
- Sprout Social
- Digital Advertising
- Digital Media
- Brand Identity
- Marketing & Advertising
- Online Media
- Media Planning
- Online Marketing
- Broadcasting
- Creative Direction
- Marketing Communications
- Marketing Campaigns
- Social Media Management
- Copywriting
- Media
- Adobe Premiere
- Social Media Marketing
- Branding
- Adobe Creative Suite
- Social Media Strategy
- Video Editing
- Digital Marketing
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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