Media Planner Jobs in Pasadena, CA
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Sr Social Media Specialist, REVOLVE & FWRD Man
- Cerritos, CA (19 miles from Pasadena, CA)
- 4 days ago
- Cerritos, CA (19 miles from Pasadena, CA)
- 4 days ago
Meet REVOLVE: REVOLVE is the next-generation fashion retailer for Millennial and Generation Z consumers. As a trusted, premium lifestyle brand, and a go-to online source for discovery and...
- Los Angeles, CA (13 miles from Pasadena, CA)
- 10 days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 10 days ago
Paid Social Media Manager is responsible for running ROI positive paid social performance campaigns across all major platforms with a deep understanding and execution of lead gen acquisition. Key...
On Board Media Specialist $4000/month + Commission Growth Op
- Los Angeles, CA (13 miles from Pasadena, CA)
- 11 days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 11 days ago
On Board Media Specialist - $4000/month + Commission - Growth Op (West Hills) Reign Roofing compensation: $4000 a month plus commission employment type: experience level: mid level job title:...
Assistant Media Planner, Integrated Media Planning
- Burbank, CA (10 miles from Pasadena, CA)
- 18 days ago
- Burbank, CA (10 miles from Pasadena, CA)
- 18 days ago
THE JOB As an Assistant Media Planner you'll work closely with a team of media experts in developing and maintaining media plans, while absorbing as much media knowledge as possible....
Ad Operations Specialist & Media Planner
- Los Angeles, CA (13 miles from Pasadena, CA)
- 19 days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 19 days ago
The Ad Ops Specialist & Media Planner supports the planning and execution of digital advertising campaigns across AllGear Digital's extended advertising network, which includes category-leading outdoor...
- El Segundo, CA (22 miles from Pasadena, CA)
- 23 days ago
- El Segundo, CA (22 miles from Pasadena, CA)
- 23 days ago
About Liquid I.V.** At Liquid I.V., our purpose is to elevate the vitality of people and the planet. An ambitious goal? Yes! But by playing to win, holding the bar higher, championing wellbeing,...
- Los Angeles, CA (13 miles from Pasadena, CA)
- 27 days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 27 days ago
Public Relations Specialist Confidential Los Angeles, CA Full-time Advertising / Marketing / PR Posted on June 01, 2025 Public Relations Specialist: Conduct mkt rsrch, dvlp & execute data-driven...
- Los Angeles, CA (13 miles from Pasadena, CA)
- 30+ days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 30+ days ago
This role offers the opportunity to make a measurable impact at a fast-growing digital advertising technology company and craft cutting-edge client solutions....
- Los Angeles, CA (13 miles from Pasadena, CA)
- 30+ days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 30+ days ago
Your Role Gensler Los Angeles is seeking a creative, motivated and collaborative individual to join our office as the Los Angeles Public Relations Specialist. Working in one of the firms largest...
- Los Angeles, CA (13 miles from Pasadena, CA)
- 30+ days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 30+ days ago
Media Planner to join our Planning team!...
- Hawthorne, CA (20 miles from Pasadena, CA)
- 45+ days ago
- Hawthorne, CA (20 miles from Pasadena, CA)
- 45+ days ago
Job Description: Promote and create an intended image for the employer. Write or select material for release to various community or consumer groups. Plan and direct development or communication...
Public Relations Specialist (NY or CA)
- Los Angeles, CA (13 miles from Pasadena, CA)
- 60+ days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 60+ days ago
Job Description Overview: We are seeking a talented and dynamic Public Relations Specialist to join our team. This role will be responsible for managing public relations strategies, media...
Public Relations Specialist (Spanish Fluency Required)
- Long Beach, CA (23 miles from Pasadena, CA)
- 60+ days ago
- Long Beach, CA (23 miles from Pasadena, CA)
- 60+ days ago
WANT TO MAKE A DIFFERENCE? SGA Marketing is a small and passionate community outreach firm that focuses on implementing environmental and public health campaigns in disadvantaged communities. We...
- Burbank, CA (10 miles from Pasadena, CA)
- 60+ days ago
- Burbank, CA (10 miles from Pasadena, CA)
- 60+ days ago
THE AGENCY OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney's multiple television networks. At OMG23, we have the privilege of partnering with Disney on...
- Los Angeles, CA (13 miles from Pasadena, CA)
- 60+ days ago
- Los Angeles, CA (13 miles from Pasadena, CA)
- 60+ days ago
We are seeking a talented and dynamic Public Relations Specialist to join our team. This role will be responsible for managing public relations strategies, media relations, and social media...
Demographic Data for Pasadena, CA
Moving to Pasadena, CA? Find some basic demographic data about Pasadena, CA below.
Media Planner Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Media Planner Jobs in Pasadena, CA
Highest Education Level
Media Planners in Pasadena, CA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Campaign Management
- Website Management
- Press Releases
- Content Development
- Storytelling
- Journalism
- Writing Skills
- Budgets
- Paid Search
- Sprout Social
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Pay per Click
- Brand Marketing
- Adobe InDesign
- Social Media Management
- Copywriting
- Brand Development
- Media
- Search Engine Optimization
- Graphic Design
- Email Marketing
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Media Planner Related Career Advice Articles
How to Survive and Thrive in an Ad Agency
If you are just starting your advertising career and looking for the best advertising job that fits your skills, then you're about to embark on a challenging yet wonderful journey.
Read article »