Media Buyer Jobs in New York
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
Qualifications & Experience 7+ years of experience in programmatic media buying, digital advertising, or ad tech, with a strong track record in trading leadership roles....
**Responsibilities** + Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns...
Pixability Digital Media Planner Job Posted 2 Days Ago Posted 2 Days Ago Be an Early Applicant 2 Locations 70K-90K Junior The Digital Media Planner is responsible for crafting innovative media proposals...
Familiarity with digital advertising operations and agility to adjust to a shifting media landscape are essential....
Public Relations Specialist - St. Lawrence Health
- Rochester, NY
- 18 days ago
- Rochester, NY
- 18 days ago
The position organizes, plans, and updates media plans, communications, and promotions, including engaging various audiences and stakeholders, ensuring that the business is appropriately positioned...
Job Summary The Assistant, Digital Activation is responsible for supporting the team in the planning, implementation, and maintenance of digital media campaigns....
About You: As a Senior Media Buyer, you're a specialist in analyzing Search, Display and Native advertising....
Public Relations Specialist Job Employer Name: PROXIMA INC.SpiderID: 13947983 Location: Jamaica, New YorkDate Posted: 2/20/2025 Wage: $52,562/yr.Category: Public Relations Job Code: Number Of...
Marketing and Public Relations Specialist Job Employer Name: Caliam NYC Group Inc.SpiderID: 13933395 Location: New York, New YorkDate Posted: 1/26/2025 Wage: 117541.00Category: Marketing Job Code:...
Public Relations Specialist Job Employer Name: B&D 32 Inc.SpiderID: 13911597 Location: New York, New YorkDate Posted: 12/20/2024 Wage: $52,562/yr.Category: Public Relations Job Code: Number Of...
HOW YOU WILL CONTRIBUTE Manage print sample trafficking for the North American, Central and South American markets Work directly with HQ on all sample needs Manage seasonal PR sample order Oversee...
romote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.
Vidmob is the creative data company. Its scoring software and analytics have become an essential ingredient in the creative and media decisions of the world's largest marketers and agencies, as...
Works closely with other teams to ensure client strategies are woven into media buys. Research and report on trends, innovations, and changes that affect media buying....
how those functions can or should be applied relative to the media planning process Experience in negotiating and constructing digital media plans Robust proficiency in basic functions within systems...
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Salary for Media Buyer Jobs in New York
Highest Education Level
Media Buyers in New York offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Google Analytics
- Campaign Management
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- AP Stylebook
- Bachelor's Degree
- Influencer Marketing
- Sprout Social
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Marketing Campaigns
- Pay per Click
- Adobe InDesign
- Copywriting
- Graphic Design
- Social Media Management
- Media
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- Adobe Creative Suite
- Social Media Marketing
- Branding
- Social Media Strategy
- Adobe
- Content Development
- Adobe Photoshop CC
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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