Media Buyer Jobs
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
buying and campaign management 5 plus years of experience planning and managing end-to-end digital media campaigns; preferably with different Social Media ad manager or DSPs platforms Experience utilizing...
Essential Job Functions Develops messages with video, photography, and other digital media working with the Communications Manager and other employees in the Communications Department to support City...
Presents media plan recommendations to client teams....
Media Buyer - Google at QuinStreet United States Powering Performance Marketplaces in Digital Media QuinStreet is a pioneer in powering decentralized online marketplaces that match searchers and research...
Remote WorkMEDIA COORDINATOR Media Coordinator SEATTLE, USA TYPE: FIXED TERM A brief summary We're looking for a Media Coordinator with an exacting attention to detail to join the Gravity Media Asset...
JOB SPECIFICATIONS: EDUCATION: Bachelor's Degree with a major in Communications, digital media studies, audio-visual technology, or a degree in a related field preferred.....
As our nationwide growth accelerates, our Media team in Mechanicsburg, PA plays a key role in driving forward our mission of Bringing Happiness to Every Home. As a Media Coordinator at West Shore...
Overview The U.S. Soccer Foundation helps young people embrace an active and healthy lifestyle and cultivate critical life skills through soccer. The Foundation's programs are the national model...
Public Relations Specialist I #SPB4995223 ! COMPARISON DETAILS Education This job requires Any Education Level Experience A survey of workers in the occupation Public Relations Specialists found...
Provide cross-functional support in photography, video, writing, and digital media tasks, as assigned. Serve as backup to the Communications Coordinator as needed....
Required Technical Skills: 4+ years full-time digital media planning or digital account/strategy role, ideally in a marketing agency....
Media & Public Relations Specialist II or III** **$91,215-$143,025** **Job #16396** We strongly encourage you to submit a cover letter along with your application to help us understand why you...
Required Technical Skills: 4+ years full-time digital media planning or digital account/strategy role, ideally in a marketing agency....
buying\ - Proven ability to manage campaigns independently from setup to reporting\ - Strong analytical and problem-solving skills\ - Experience with The Trade Desk or similar DSPs\ - Ability to work...
Remote WorkThe ideal candidate will have extensive experience in media planning with ecommerce vendor platforms....
Media Buyer Online Courses and Training Opportunities
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Highest Education Level
Media Buyers offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Press Releases
- Video Production
- Content Development
- Storytelling
- Journalism
- Adobe Premiere
- Speech Writing
- Writing Skills
- Budgets
- Paid Search
- Sprout Social
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Creative Strategy
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Adobe After Effects
- Adobe InDesign
- Social Media Management
- Search Engine Marketing
- Media
- Copywriting
- Search Engine Optimization
- Graphic Design
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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