Media Buyer Jobs in California

A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.

The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.

1-15 of 26 Jobs

Public Relations Specialist

  • San Francisco, CA
  • 1 hour ago
  • San Francisco, CA
  • 1 hour ago

At Gensler, wedesignfor people. We leverage our global perspective and local presence to innovate at every scale. Were not just designerswere tinkerers, craftspeople, visionaries, and thought...

Sr Social Media Specialist, REVOLVE & FWRD Man

  • Cerritos, CA
  • 4 days ago
  • Cerritos, CA
  • 4 days ago

Meet REVOLVE: REVOLVE is the next-generation fashion retailer for Millennial and Generation Z consumers. As a trusted, premium lifestyle brand, and a go-to online source for discovery and...

Digital Media Planning Specialist

  • Irvine, CA
  • 5 days ago
  • Irvine, CA
  • 5 days ago

Digital Media Planning Specialist Job Description: Pay Range: $33.34hr - $43.34hr Responsibilities: Upload, tag, and organize assets for APM in alignment with the established client guidelines....

Public Relations Specialist

  • CA
  • 9 days ago
  • CA
  • 9 days ago

Admin PUBLIC RELATIONS SPECIALIST at Coalition Technologies WHY YOU SHOULD APPLY: Coalition Technologies is devoted to delivering clients the highest quality work while providing our team a fun,...

Digital Media Buyer

  • Los Angeles, CA
  • 10 days ago
  • Los Angeles, CA
  • 10 days ago

Paid Social Media Manager is responsible for running ROI positive paid social performance campaigns across all major platforms with a deep understanding and execution of lead gen acquisition. Key...

On Board Media Specialist $4000/month + Commission Growth Op

  • Los Angeles, CA
  • 11 days ago
  • Los Angeles, CA
  • 11 days ago

On Board Media Specialist - $4000/month + Commission - Growth Op (West Hills) Reign Roofing compensation: $4000 a month plus commission employment type: experience level: mid level job title:...

Senior Paid Social Media Buyer

  • Foster City, CA
  • 12 days ago
  • Foster City, CA
  • 12 days ago

Job Category QuinStreet is looking for a Senior Paid Social Media Buyer who has experience in performance marketing to join our Media Buying Team....

Remote Work

Digital Media Planner

  • San Diego, CA
  • 12 days ago
  • San Diego, CA
  • 12 days ago

Exposure to AI-powered tools for media buying, creative optimization, audience targeting, etc. Job Details: Location: Onsite 4 days per week in Milford, CT, or San Diego, CA, breweries....

Academic Technology & Media Coordinator Campus Technical Support

  • San Diego, CA
  • 13 days ago
  • San Diego, CA
  • 13 days ago

Overview Academic Technology and Media Coordinator Academic Technology and Media Coordinator serves as the first point of contact for students and associates regarding learning resources, media,...

Academic Technology & Media Coordinator

  • San Diego, CA
  • 18 days ago
  • San Diego, CA
  • 18 days ago

Overview Academic Technology and Media Coordinator Academic Technology and Media Coordinator serves as the first point of contact for students and associates regarding learning resources, media,...

Assistant Media Planner, Integrated Media Planning

  • Burbank, CA
  • 18 days ago
  • Burbank, CA
  • 18 days ago

media buy authorizations Monitoring media expenditures to ensure agency and client budget compliance Developing filmmaker presentations on Keynote Update vendor trafficking sheets Send, request and...

Ad Operations Specialist & Media Planner

  • Los Angeles, CA
  • 19 days ago
  • Los Angeles, CA
  • 19 days ago

Support continuous improvement of internal ad operations and media planning processes and documentation....

Performance Media Coordinator

  • El Segundo, CA
  • 23 days ago
  • El Segundo, CA
  • 23 days ago

About Liquid I.V.** At Liquid I.V., our purpose is to elevate the vitality of people and the planet. An ambitious goal? Yes! But by playing to win, holding the bar higher, championing wellbeing,...

Paid Media Coordinator

  • San Diego, CA
  • 26 days ago
  • San Diego, CA
  • 26 days ago

The ideal candidate will have a strong background in digital advertising, excellent analytical skills, and the ability to drive performance through ongoing optimization....

Remote Work

Public Relations Specialist

  • Los Angeles, CA
  • 27 days ago
  • Los Angeles, CA
  • 27 days ago

Public Relations Specialist Confidential Los Angeles, CA Full-time Advertising / Marketing / PR Posted on June 01, 2025 Public Relations Specialist: Conduct mkt rsrch, dvlp & execute data-driven...

Demographic Data for California

Moving to California? Find some basic demographic data about California below.


Local
National
39,536,271
996,598

Media Buyer Online Courses and Training Opportunities

iHireAdvertising curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Innovation in New Media
With technology continuously evolving, new media offers endless possibilities for creativity and innovation. Investigate the latest trends, including artificial intelligence in content creation,...
Introduction to Digital Media
From Metaverse to VR, Netflix to mobile applications, were surrounded by and interact with digital networks more than ever before. But whats driving this digital revolution and how can you harness...
Making Sense of Data in the Media
We are bombarded with media statistics every day, but how much of this data is reliable? On this course, youll learn how to read and evaluate data in the media and how to stay alert to misleading...

Title Synonyms

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Salary for Media Buyer Jobs in California

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireAdvertising research efforts.

Highest Education Level

Media Buyers in California offer the following education background
Bachelor's Degree
73.0%
Master's Degree
16.1%
Associate's Degree
4.2%
High School or GED
2.5%
Vocational Degree or Certification
2.2%
Doctorate Degree
1.0%
Some College
0.9%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Media Buyers in California
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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