Media Buyer Jobs in San Diego, CA
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
Exposure to AI-powered tools for media buying, creative optimization, audience targeting, etc. Job Details: Location: Onsite 4 days per week in Milford, CT, or San Diego, CA, breweries....
Academic Technology & Media Coordinator Campus Technical Support
- San Diego, CA
- 12 days ago
- San Diego, CA
- 12 days ago
Overview Academic Technology and Media Coordinator Academic Technology and Media Coordinator serves as the first point of contact for students and associates regarding learning resources, media,...
Overview Academic Technology and Media Coordinator Academic Technology and Media Coordinator serves as the first point of contact for students and associates regarding learning resources, media,...
The ideal candidate will have a strong background in digital advertising, excellent analytical skills, and the ability to drive performance through ongoing optimization....
Remote WorkMust have media planning experience (agency preferred, client or partner side applicable)....
This person supports the Media Planning team in the planning, buying, campaign execution/optimizations, and budget management for traditional and digital media programs....
Demographic Data for San Diego, CA
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Salary for Media Buyer Jobs in San Diego, CA
Highest Education Level
Media Buyers in San Diego, CA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Website Management
- Press Releases
- Content Development
- Journalism
- Writing Skills
- Budgets
- AP Stylebook
- Paid Search
- Sprout Social
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Brand Marketing
- Pay per Click
- Adobe After Effects
- Adobe InDesign
- Social Media Management
- Copywriting
- Brand Development
- Media
- Search Engine Marketing
- Search Engine Optimization
- Graphic Design
- Email Marketing
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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