Media Specialist Jobs in Raleigh, NC
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Overview POSITION PURPOSE: Plans and provides for appropriate classroom learning experiences for students. Provides an atmosphere and environment conducive to the intellectual, physical, social...
Remote EST - Paid Media Specialist
- Cary, NC (8 miles from Raleigh, NC)
- 11 days ago
- Cary, NC (8 miles from Raleigh, NC)
- 11 days ago
-Keep abreast of the latest trends in digital media buying and user acquisition....
Remote WorkUTS - Temporary Digital Ad Manager/Media Specialist at UNC Chapel Hill
- Raleigh, NC
- 13 days ago
- Raleigh, NC
- 13 days ago
Stay current on digital advertising trends and platform updates. Candidates must reside in North Carolina....
Minimum Qualifications: Bachelor's degree in marketing, journalism, communications, digital media, public relations, or related field....
Broadcast and Emerging Media Specialist II
- Durham, NC (21 miles from Raleigh, NC)
- 60+ days ago
- Durham, NC (21 miles from Raleigh, NC)
- 60+ days ago
Broadcast and Emerging Media Specialist II North Carolina Central University in Durham, NC Apply Now Type: Full-Time Posted: 05/01/2025 Application Due: Open Until Filled Category: Broadcasting, Radio...
Demographic Data for Raleigh, NC
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Salary for Media Specialist Jobs in Raleigh, NC
Highest Education Level
Media Specialists in Raleigh, NC offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Staff Supervision
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Press Releases
- Video Production
- Content Development
- Storytelling
- Journalism
- Speech Writing
- Writing Skills
- Budgets
- AP Stylebook
- Direct Response
- Paid Search
- Advertising Operations
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Online Media
- Media Buying
- Media Planning
- Broadcasting
- Creative Strategy
- Online Marketing
- Marketing Communications
- Marketing Campaigns
- Adobe InDesign
- Adobe After Effects
- Social Media Management
- Copywriting
- Media
- Graphic Design
- Adobe Creative Suite
- Social Media Marketing
- Social Media Strategy
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Microsoft Office
- Project Management
- Sales
- Microsoft Excel
- Leadership
- Communication Skills
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