Media Planner Jobs in Virginia
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Job Summary: The Media Operations Specialist is primarily responsible for the overall master control media operation. The position requires monitoring television-broadcasting media equipment, and...
The Student Social Media Strategist position works with the Social Media team and assist in developing and implementing the university Social strategy, being aware of the strategic goals and...
WWBT/12 On Your Side, part of the award-winning Gray Media Group, is looking for a full-time Media Planner to join our high-performing Sales Team....
WWBT/12 On Your side, part of the award-winning Gray Media Group, is looking for a full-time MEDIA PLANNER to join our high-performing Sales Team....
Digital Communications and Visual Media Coordinator Norfolk Public School District ADMINISTRATIVE - Norfolk, Virginia Job Details Job ID:5160438 Application Deadline:Posted until filled Posted:May...
You bring the perfect blend of media buying, campaign management, data analysis, and project management skills....
Demographic Data for Virginia
Moving to Virginia? Find some basic demographic data about Virginia below.
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Salary for Media Planner Jobs in Virginia
Highest Education Level
Media Planners in Virginia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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