Media Planner Jobs in Ohio
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
AtriCure, Inc. provides innovative technologies for the treatment of Afib and related conditions. Afib affects more than 33 million people worldwide. Electrophysiologists and cardiothoracic...
of how digital advertising fits into the marketing cycle, the direction of the industry, and able to discuss with clients/partners in the context of broader business questions Ability to manage and...
Creative Media Specialist Silver Creek Church Aurora, Ohio, United States Date Posted: 06/02/2025 Categories: Communications/Marketing - IT/Technology - Worship/Music Ministry - AV/Production -...
At Designer Brands, we are the proud parent company of DSW Designer Shoe Warehouse, The Shoe Company, and Rubino, operating nearly 675 stores across North America and a billion-dollar digital...
Remote WorkAt Designer Brands, we are the proud parent company of DSW Designer Shoe Warehouse, The Shoe Company, and Rubino, operating nearly 675 stores across North America and a billion-dollar digital...
Remote WorkMarketing and Public Relations Specialist (Copywriter/Editor) - Marietta College
- Marietta, OH
- 17 days ago
- Marietta, OH
- 17 days ago
Job Description: Position Summary: The Marketing and Public Relations Specialist helps the marketing and communications team tell effective brand stories through internal and external...
media plans (ComScore, eMarketer, MRI, Global Web Index) Assist in the preparation, development, and execution of media campaigns for key accounts Assist Media Planners in managing relationships with...
WHAT YOU'LL BRING 2-3 years equivalent work experience in a Media Planner or similar role....
Marketing and Public Relations Specialist (Copywriter/Editor)
- Marietta, OH
- 30+ days ago
- Marietta, OH
- 30+ days ago
Marketing and Public Relations Specialist (Copywriter/Editor) Category:Staff Positions Subscribe: Department:Marketing & Communication Locations:Marietta, OH Posted:Apr 28, 2025 Closes:Open Until...
Public Relations Specialist - Marketing Communications - Full Time - Days
- Toledo, OH
- 45+ days ago
- Toledo, OH
- 45+ days ago
REPORTING RELATIONSHIPS/SUPERVISORY RESPONSIBILITIES Reports to Associate Vice President, Strategic Communications. The position has no direct reports. POSITION SUMMARY Public Relations Specialist...
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Salary for Media Planner Jobs in Ohio
Highest Education Level
Media Planners in Ohio offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Graphic Design
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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