Media Planner Jobs in Saint Paul, MN
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Senior Integrated Media Planner
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 2 days ago
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 2 days ago
The Senior Media Planner substantiates their work, on paper and in the product, to create a rationale behind our recommendations....
Nice To Have (Optional) Degree in marketing, digital media, communication, or journalism Experience with an integrated marketing team and/or higher education Meta Social Media Professional Certificate...
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 16 days ago
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 16 days ago
The primary responsibility of the Associate Digital Media Buyer is to set up digital media campaigns for owned, operated and advantage digital campaigns....
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 23 days ago
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 23 days ago
Skills and Experience: Some experience with digital media planning and program management preferred - especially data driven and/or platform-based media (programmatic, social, search) Demonstrates knowledge...
Senior Digital Media Planner/Buyer
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 29 days ago
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 29 days ago
The Senior Digital Media Buyer/Media Planner is instrumental in education and mentorship efforts among fellow activation strategists and throughout the agency....
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 29 days ago
- Minneapolis, MN (9 miles from Saint Paul, MN)
- 29 days ago
Louis MO, and Minneapolis, MN; Hybrid work schedule: 3 days in the office, 2 days working from home The Digital Media Planner/Buyer role is perfect for those with digital media planning and buying experience...
Demographic Data for Saint Paul, MN
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Salary for Media Planner Jobs in Saint Paul, MN
Highest Education Level
Media Planners in Saint Paul, MN offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Press Releases
- Content Development
- Storytelling
- Journalism
- Adobe Premiere
- Speech Writing
- Writing Skills
- Budgets
- Paid Search
- Sprout Social
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Adobe After Effects
- Adobe InDesign
- Social Media Management
- Copywriting
- Media
- Search Engine Marketing
- Search Engine Optimization
- Graphic Design
- Email Marketing
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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