Media Planner Jobs in Minneapolis, MN
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Test Development - Media Specialist
- Maple Grove, MN (14 miles from Minneapolis, MN)
- 20 hours ago
- Maple Grove, MN (14 miles from Minneapolis, MN)
- 20 hours ago
DRC is one of the largest educational assessment and curriculum/instruction companies in the industry. Test Development - Media Specialist Summary This position reports directly to the Director of...
The Senior Media Planner substantiates their work, on paper and in the product, to create a rationale behind our recommendations....
SOCIAL MEDIA STRATEGIST, Marketing
- Saint Paul, MN (9 miles from Minneapolis, MN)
- 24 days ago
- Saint Paul, MN (9 miles from Minneapolis, MN)
- 24 days ago
Nice To Have (Optional) Degree in marketing, digital media, communication, or journalism Experience with an integrated marketing team and/or higher education Meta Social Media Professional Certificate...
The primary responsibility of the Associate Digital Media Buyer is to set up digital media campaigns for owned, operated and advantage digital campaigns....
Skills and Experience: Some experience with digital media planning and program management preferred - especially data driven and/or platform-based media (programmatic, social, search) Demonstrates knowledge...
The Senior Digital Media Buyer/Media Planner is instrumental in education and mentorship efforts among fellow activation strategists and throughout the agency....
Louis MO, and Minneapolis, MN; Hybrid work schedule: 3 days in the office, 2 days working from home The Digital Media Planner/Buyer role is perfect for those with digital media planning and buying experience...
Demographic Data for Minneapolis, MN
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Salary for Media Planner Jobs in Minneapolis, MN
Highest Education Level
Media Planners in Minneapolis, MN offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Staff Supervision
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Multitasking
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Press Releases
- Video Production
- Content Development
- Storytelling
- Journalism
- Speech Writing
- YouTube Editing
- Writing Skills
- Budgets
- AP Stylebook
- Paid Search
- Advertising Operations
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Online Media
- Media Buying
- Media Planning
- Broadcasting
- Creative Strategy
- Online Marketing
- Marketing Communications
- Marketing Campaigns
- Adobe InDesign
- Adobe After Effects
- Social Media Management
- Copywriting
- Media
- Graphic Design
- Adobe Creative Suite
- Social Media Marketing
- Social Media Strategy
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Microsoft Office
- Project Management
- Sales
- Microsoft Excel
- Leadership
- Communication Skills
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