Media Planner Jobs in Illinois

A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.

Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.

1-12 of 12 Jobs

Programmatic Media Specialist Senior

  • Chicago, IL
  • 7 hours ago
  • Chicago, IL
  • 7 hours ago

buying and campaign management preferred Experience utilizing paid media buying and optimization levers Experience with DMPs (Data Management Platforms), audience segmentation, and audience data onboarding...

Media Account Manager

  • Buffalo Grove, IL
  • 7 days ago
  • Buffalo Grove, IL
  • 7 days ago

#202783 Media Account Manager HYBRID -- VARIOUS LOCATIONS DATE: Yesterday Overview PLACEMENT TYPE: Temporary SALARY: $47.04 - $52.04/hour START DATE: 07.14.2025 Are you a highly motivated media...

Social Media Strategist

  • Chicago, IL
  • 7 days ago
  • Chicago, IL
  • 7 days ago

Are you a strategic storyteller who lives at the intersection of creativity and data? HOK is looking for a collaborative team player who can elevate our brand across social media platforms and...

Social Media Strategist

  • Chicago, IL
  • 9 days ago
  • Chicago, IL
  • 9 days ago

Facebook Blueprint Media Buying Certification strongly preferred Have a passion for social media, be an avid user, and have a passion to stay in the loop on the latest social media trends, capabilities...

Associate Media Planner

  • Chicago, IL
  • 12 days ago
  • Chicago, IL
  • 12 days ago

plans using established and creative resources, including syndicated data from MRI-Simmons, Comscore, Census, and more Collaborating with the team and clients to develop creative, out-of-the-box solutions...

Remote Work

Marketing Media Specialist, Graduate Assistant

  • Bourbonnais, IL
  • 30+ days ago
  • Bourbonnais, IL
  • 30+ days ago

advertising efforts on behalf of the University Coordinates and collaborates with marketing team members to design social media collateral pieces Monitors and responds when necessary to direct messages...

Media Buying Manager

  • Highwood, IL
  • 30+ days ago
  • Highwood, IL
  • 30+ days ago

As Media Buying Manager, youll lead media planning and execution while collaborating with our in-house Creative and Marketing teams to enhance brand visibility. Better together!...

Media Planner, Consumer

  • Chicago, IL
  • 30+ days ago
  • Chicago, IL
  • 30+ days ago

Key Responsibilities: Manage a team of media planners to develop comprehensive media plans that align with marketing and business objectives....

Health and Nutrition Social Marketing and Media Coordinator

  • Normal, IL
  • 45+ days ago
  • Normal, IL
  • 45+ days ago

Minimum of three years of experience in developing and executing marketing and media strategies, including content creation, social media management, digital advertising, and brand promotion across...

Multi-Media Marketing Specialist / Manager

  • Des Plaines, IL
  • 45+ days ago
  • Des Plaines, IL
  • 45+ days ago

Company: Kelly Services Location: Des Plaines, IL Career Level: Associate Industries: Recruitment Agency, Staffing, Job Board Description Multimedia Marketing Specialist / Manager Industry:...

Compensation and Education Tuition Stipend Health/Wellness Perks: Flexible Spending Accounts-Health Care, Employee Assistance Program and MyHealth Connections wellness program....

Public Relations Specialist (Bureau Of Human Resources) Shakman Exempt

  • Chicago, IL
  • 90+ days ago
  • Chicago, IL
  • 90+ days ago

Compensation and Education Tuition Stipend Health/Wellness Perks: Flexible Spending Accounts-Health Care, Employee Assistance Program and MyHealth Connections wellness program....

Demographic Data for Illinois

Moving to Illinois? Find some basic demographic data about Illinois below.


Local
National
12,812,477
319,486

Media Planner Online Courses and Training Opportunities

iHireAdvertising curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Certified Forecaster and Demand Planner (CFDP)
ISCEAs Certified Forecaster and Demand Planners (CFDP) are capable to develop demand plans that adapt to todays rapidly changing business environment while remaining aligned to the companys...
Innovation in New Media
With technology continuously evolving, new media offers endless possibilities for creativity and innovation. Investigate the latest trends, including artificial intelligence in content creation,...
Certified Forecaster and Demand Planner - CFDP - Certification Exam
The CFDP Exam is comprised of 70 questions an problems to be solved in 2 hours. The passing score for the exam is 70%. The exam is designed to allow the learner to demonstrate deep understanding...

Title Synonyms

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Salary for Media Planner Jobs in Illinois

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireAdvertising research efforts.

Highest Education Level

Media Planners in Illinois offer the following education background
Bachelor's Degree
73.0%
Master's Degree
16.1%
Associate's Degree
4.2%
High School or GED
2.5%
Vocational Degree or Certification
2.2%
Doctorate Degree
1.0%
Some College
0.9%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Media Planners in Illinois
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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Here are some other career titles that require similar skills



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