Media Planner Jobs in Illinois
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Marketing Media Specialist, Graduate Assistant
- Bourbonnais, IL
- 16 days ago
- Bourbonnais, IL
- 16 days ago
advertising efforts on behalf of the University Coordinates and collaborates with marketing team members to design social media collateral pieces Monitors and responds when necessary to direct messages...
You bring the perfect blend of media buying, campaign management, data analysis, and project management skills....
As Media Buying Manager, youll lead media planning and execution while collaborating with our in-house Creative and Marketing teams to enhance brand visibility. Better together!...
Key Responsibilities: Manage a team of media planners to develop comprehensive media plans that align with marketing and business objectives....
at Information Resources, Inc DBA Circana Inc in Chicago, Illinois, United States Job Description Account Manager - F&B Media Team Let's be unstoppable together! At Circana, we are fueled by our...
Health and Nutrition Social Marketing and Media Coordinator
- Normal, IL
- 30+ days ago
- Normal, IL
- 30+ days ago
Minimum of three years of experience in developing and executing marketing and media strategies, including content creation, social media management, digital advertising, and brand promotion across...
Multi-Media Marketing Specialist / Manager
- Des Plaines, IL
- 30+ days ago
- Des Plaines, IL
- 30+ days ago
Company: Kelly Services Location: Des Plaines, IL Career Level: Associate Industries: Recruitment Agency, Staffing, Job Board Description Multimedia Marketing Specialist / Manager Industry:...
Public Relations Specialist (Department Of Transportation And Highways) - Shakman Exempt
- Chicago, IL
- 90+ days ago
- Chicago, IL
- 90+ days ago
Compensation and Education Tuition Stipend Health/Wellness Perks: Flexible Spending Accounts-Health Care, Employee Assistance Program and MyHealth Connections wellness program....
Public Relations Specialist (Bureau Of Human Resources) Shakman Exempt
- Chicago, IL
- 90+ days ago
- Chicago, IL
- 90+ days ago
Compensation and Education Tuition Stipend Health/Wellness Perks: Flexible Spending Accounts-Health Care, Employee Assistance Program and MyHealth Connections wellness program....
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Salary for Media Planner Jobs in Illinois
Highest Education Level
Media Planners in Illinois offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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