Media Planner Jobs in Arizona
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
advertising platforms is preferred.Experience with analytics tools to track performance metrics and make data-driven decisions.Excellent communication skills and ability to work collaboratively in...
buying/campaign management across all major channels (Programmatic, Search, Social) Strong public speaking and presentation skills Excellent organizational, verbal and written communication skills...
**Qualifications** - Bachelors degree in Marketing, Advertising, or a related field. - Proven experience in media buying and planning, preferably in an agency setting. - Strong understanding of digital...
Accessible Content and Media Coordinator Posting Number req23021 Department Disability Resource Center Department Website Link Disability Resource Center Location Main Campus Address 1224 E Lowell...
Proven experience in media buying and planning, preferably in an agency setting. Strong understanding of digital advertising platforms and tools. Traditional media experience is nice to have....
Public Relations Specialist JobID: 2432 Position Type: Program Specialist/Program Specialist Date Posted: 5/28/2025 Location: District Office Date Available: 2025-2026 School Year Public Relations...
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Salary for Media Planner Jobs in Arizona
Highest Education Level
Media Planners in Arizona offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Campaign Management
- Website Management
- Press Releases
- Content Development
- Journalism
- Writing Skills
- Budgets
- AP Stylebook
- Paid Search
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Brand Marketing
- Pay per Click
- Adobe After Effects
- Adobe InDesign
- Social Media Management
- Copywriting
- Brand Development
- Media
- Search Engine Marketing
- Search Engine Optimization
- Graphic Design
- Email Marketing
- Adobe Creative Suite
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Branding
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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