Media Buyer Jobs in Lanham, MD
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
- Annapolis Junction, MD (11 miles from Lanham, MD)
- 4 days ago
- Annapolis Junction, MD (11 miles from Lanham, MD)
- 4 days ago
Athenix Solutions Group is looking for a Media Specialist II to turn information and data into visually compelling and dynamic media products. You will use engaging and creative visualization and...
As a Programmatic Media Buyer, you will create, execute, and measure programmatic media campaigns for multiple clients to meet fundraising goals....
Complete quality assurance of digital advertising campaigns prior to launch. Your Profile: 4+ years of direct, hands-on media buying experience in Facebook and Google ad buying platforms....
- Washington, DC (10 miles from Lanham, MD)
- 24 days ago
- Washington, DC (10 miles from Lanham, MD)
- 24 days ago
The Mobilization Department seeks a Senior Advertising Strategist to join the record-breaking DNC ads program. Youll take a front seat leading the production, trafficking, and optimization of...
advertising, with a focus on donor acquisition and revenue generation....
Remote Work- Washington, DC (10 miles from Lanham, MD)
- 45+ days ago
- Washington, DC (10 miles from Lanham, MD)
- 45+ days ago
Social Media Strategist Washington, DC Who We Are DCG is a specialized, evidence-based communications and research firm focused on supporting federal clients with strategic public relations,...
- Washington, DC (10 miles from Lanham, MD)
- 60+ days ago
- Washington, DC (10 miles from Lanham, MD)
- 60+ days ago
experience preferred). - Proficiency in digital advertising platforms, including DSPs, Google Ads, Meta Ads Manager, and LinkedIn Ads. - Strong analytical skills, with the ability to analyze campaign...
Remote WorkDigital Advertising Strategist
- Washington, DC (10 miles from Lanham, MD)
- 60+ days ago
- Washington, DC (10 miles from Lanham, MD)
- 60+ days ago
The Mobilization Department seeks a Digital Advertising Strategist to join the record-breaking DNC advertising program....
- Washington, DC (10 miles from Lanham, MD)
- 60+ days ago
- Washington, DC (10 miles from Lanham, MD)
- 60+ days ago
The Lawyers Committee for Civil Rights Under Law is one of the nations leading national racial justice legal organizations. Formed in 1963 at the request of President John F. Kennedy, the Lawyers...
- Washington, DC (10 miles from Lanham, MD)
- 90+ days ago
- Washington, DC (10 miles from Lanham, MD)
- 90+ days ago
DC News Now, a fast-growing Nexstar Media Inc. station in Washington, D.C., is seeking a Media Coordinator to play a crucial role in managing and organizing media assets across our news,...
Demographic Data for Lanham, MD
Moving to Lanham, MD? Find some basic demographic data about Lanham, MD below.
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Salary for Media Buyer Jobs in Lanham, MD
Highest Education Level
Media Buyers in Lanham, MD offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Video Editing
- Press Releases
- Storytelling
- Journalism
- Adobe Premiere
- Hootsuite
- Writing Skills
- Budgets
- Direct Response
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Pay per Click
- Adobe InDesign
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Search Engine Optimization
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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