Interactive Media Specialist Jobs in Pennsylvania
An Interactive Media Specialist in the advertising industry is responsible for creating, managing, and optimizing interactive media content and campaigns. These professionals work hand in hand with marketing, design, and content departments to develop strategies that effectively engage audiences across various digital platforms. They analyze and interpret data, monitor trends, and make necessary adjustments to improve performance and reach. These specialists also assist in the development and implementation of SEO strategies and are often involved in web design and development.
Key skills for an Interactive Media Specialist include strong knowledge of various digital platforms and multimedia software, excellent analytical and problem-solving skills, creativity, and the ability to work collaboratively. Understanding of HTML, CSS, JavaScript, and other relevant programming languages is a must, while proficiency in Adobe Creative Suite and other design tools also proves beneficial. Certifications in Google Analytics, Google Ads, and other similar platforms can make a candidate more attractive. Prior to becoming an Interactive Media Specialist, an individual might work as a Web Designer, Digital Marketing Specialist, or Social Media Coordinator.
**Primary Responsibilities:** + Develop and deploy single, drip, event, and nurture email programs using Adobe Marketo Engage, while being able to evaluate wins and opportunities + Serve as the email...
Remote WorkESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES: Content Strategy and Execution: Implement content marketing strategies that drive awareness, adoption, and engagement....
Duties and Responsibilities: Leadership - Serves as the library's expert for multimedia services, which may include sound and image production, digital media editing, A/V and AR/VR studios....
Digital Marketing Management: Serve as a resource to build and execute email campaigns in Pardot. This includes client communications, internal communications, and prospect campaigns....
Key Responsibilities: Create and execute a new, compelling social media strategy that reimagines how our brand engages with the world online Develop a new social media voice and visual identity aligned...
Senior Content Marketing Specialist (Remote)
- Fort Washington, PA
- 60+ days ago
- Fort Washington, PA
- 60+ days ago
Strong understanding of LinkedIn marketing and B2B social media strategies. Comfortable translating data insights into client-facing marketing stories....
Remote WorkDemographic Data for Pennsylvania
Moving to Pennsylvania? Find some basic demographic data about Pennsylvania below.
Interactive Media Specialist Online Courses and Training Opportunities
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Salary for Interactive Media Specialist Jobs in Pennsylvania
Highest Education Level
Interactive Media Specialists in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Interactive Media Specialist position
- Staff Supervision
- Organization
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- HTML
- Content Management
- Calendar Management
- Strategy Development
- WordPress
- Business to Business Sales
- Collaboration
- Events
- Blogging
- Content Marketing
- Google Analytics
- Segmentation
- Marketing Automation
- Content Strategy
- Oracle Eloqua
- Marketing Strategies
- Email Campaigns
- Brand Awareness
- Storytelling
- Journalism
- Affiliate Marketing
- Content Management System
- Writing Skills
- MailChimp
- A/B Testing
- HubSpot
- Pardot
- Keyword Research
- Canva
- Digital Media
- Marketing Communications
- Marketing Campaigns
- Adobe After Effects
- Copywriting
- Media
- Social Media Management
- Adobe Illustrator
- Search Engine Optimization
- Graphic Design
- Email Marketing
- Adobe Creative Suite
- Website Design
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Sales
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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