Interactive Media Manager Jobs in California
An Interactive Media Manager plays a vital role in the Advertising industry by overseeing the creation and execution of digital media campaigns. They are responsible for planning, developing, and implementing effective marketing strategies to reach the target audience through online platforms. Their duties include content management, SEO, social media management, website design, mobile marketing, and digital analytics. They also are involved in budget management, making sure that all campaigns are cost-effective and provide a high return on investment.
Important skills for an Interactive Media Manager include excellent communication and project management skills, a deep understanding of digital marketing trends, a creative mind, and the ability to analyze data and make data-driven decisions. They should be proficient in software such as Adobe Creative Suite, Google Analytics, and CRM software. Certifications such as Google Ads Certification, Facebook Blueprint Certification, and a degree in Marketing or related fields can give an edge in this field. Job roles that can lead to the position of Interactive Media Manager include Digital Marketing Specialist, Social Media Coordinator, and SEO Analyst.
Online Marketing Manager, youll lead paid search and social campaigns across our legal and automotive verticals....
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Salary for Interactive Media Manager Jobs in California
Highest Education Level
Interactive Media Managers in California offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Interactive Media Manager position
- Staff Supervision
- Organization
- Reporting
- Driving
- Decision Making
- Content Management
- Business Intelligence
- Customer Relationship Management
- Calendar Management
- Financial Services
- Strategy Development
- Community Outreach
- Collaboration
- Flexibility
- Implementation
- Brand Management
- Acquisitions
- Google Analytics
- Advocacy
- Customer Acquisition
- Content Development
- ROI Analysis
- Content Management System
- Budgets
- Coaching
- Facebook Marketing
- A/B Testing
- Consumer Packaged Goods
- Paid Search
- Artificial Intelligence
- Google Ads
- Online Media
- Online Marketing
- Media
- Digital Marketing
- Business Development
- Bachelor's Degree
- Microsoft Excel
- Leadership
- Communication Skills
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