Director of Advertising Jobs in Madison, WI
A Director of Advertising plays a pivotal role in the advertising industry, responsible for developing, implementing, and managing the overall company's advertising strategy. They oversee all aspects of advertising including planning, development, and execution, working closely with their team to ensure the company's message is distributed across channels and to targeted audiences in order to meet sales objectives. A director of advertising is also responsible for budget management, conducting market research, and working with the creative team to produce innovative advertising campaigns that engage consumers and increase company revenue.
Important skills for a Director of Advertising include strong leadership and decision-making skills, creativity, strategic thinking, superior understanding of the advertising industry, and excellent communication skills. They should also have a strong understanding of customer behavior and market dynamics. A bachelor's degree in marketing, business, or related field is often required, and a Master's Degree in Business Administration (MBA) may be preferred. Professional certifications like the American Advertising Federation's Certified Advertising Executive (CAE) could be beneficial. Prior to becoming a Director of Advertising, a person may have roles such as an Advertising Manager, Marketing Manager, or Senior Account Executive in the advertising industry.
- Sun Prairie, WI (12 miles from Madison, WI)
- 3 days ago
- Sun Prairie, WI (12 miles from Madison, WI)
- 3 days ago
As the nation’s leader in helping businesses efficiently connect with the top realtors in their market, The N2 Company produces high-quality monthly publications, targeted digital advertising and exclusive...
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Salary for Director of Advertising Jobs in Madison, WI
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Director of Advertisings in Madison, WI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Advertising position
- Staff Supervision
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Competitive Analysis
- Agile
- Engineering
- Strategy Development
- Business to Business Sales
- Retail
- Collaboration
- Product Management
- Written Communication
- Military Background
- Events
- Prioritizing
- IBM SPSS Statistics
- Real Estate
- Executive Leadership
- Computer Science
- Specifications
- International Sales
- Product Roadmap Development
- Product Strategy
- Key Performance Indicator
- Product Lifecycle Management
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Sales
- Advertising Sales
- Interaction Design
- Media Buying
- Media Planning
- Wireframes
- Broadcasting
- Creative Strategy
- Creative Direction
- Online Marketing
- Marketing Communications
- Marketing Campaigns
- Adobe InDesign
- Media
- Brand Development
- Digital Marketing
- Public Relations
- Bachelor's Degree
- Project Management
- Sales
- Microsoft Excel
- Leadership
- Communication Skills
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