Researcher Jobs in Novi, MI
A Researcher in the Advertising industry plays a crucial role in providing relevant and precise data to aid in crafting effective advertising strategies. They are responsible for gathering, analyzing, and interpreting information about market trends, consumer behavior, and competitive companies. This role involves conducting surveys and focus groups, analyzing data using statistical software, presenting findings to the management, and making recommendations based on the analysis. The goal of a researcher is to help the company understand their target audience, evaluate the success of advertising campaigns, and identify opportunities for improvement.
Essential skills for an Advertising Researcher include excellent research and analytical skills, proficiency in statistical software, and strong communication skills. They should have knowledge of market analysis tools such as SWOT and PESTLE. A degree in marketing, business, statistics, or a related field is usually required, and certifications like Professional Researcher Certification (PRC) from the Insights Association could be beneficial. Individuals often start their career in roles such as Marketing Assistant, Data Analyst, or Market Research Analyst before advancing to the Researcher position in the Advertising industry.
C&I - Senior Marketing Data Analyst- Services
- Sterling Heights, MI (24 miles from Novi, MI)
- 5 days ago
- Sterling Heights, MI (24 miles from Novi, MI)
- 5 days ago
campaigns Be responsible for tracking, reporting, and analyzing the performance of activities, ad-hoc analytic requests, and development/automation of regular reports Analyze A/B and Multi-variate...
Commercial Analyst (Sales & Marketing Finance)
- Auburn Hills, MI (16 miles from Novi, MI)
- 7 days ago
- Auburn Hills, MI (16 miles from Novi, MI)
- 7 days ago
What You Will Do: Consolidate the components of US Retail Gross Margins for the budget, monthly forecast and actuals (standard cost; outbound transportation; warranty, etc.) Coordinate with Brand...
- Highland Park, MI (21 miles from Novi, MI)
- 15 days ago
- Highland Park, MI (21 miles from Novi, MI)
- 15 days ago
Job Description The Commercial Analyst would have the opportunity to learn and eventually lead the annualbudgeting and forecasting processes - TBL management in YFPS. This would conduct reviews &...
The Commercial Analyst would have the opportunity to learn and eventually lead the annual budgeting and forecasting processes - TBL management in YFPS. This would conduct reviews & update the...
Demographic Data for Novi, MI
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Researchers in Novi, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Researcher position
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Networking
- Research Skills
- SQL
- Decision Making
- Engineering
- Business Intelligence
- Modeling
- Forecasting
- Market Planning
- Python
- Affirmative Action
- Presentation
- Strategy Development
- Data Management
- Market Research
- Collaboration
- Events
- Google Analytics
- Segmentation
- IBM SPSS Statistics
- Data Analytics
- Web Analytics
- Marketing Strategies
- ROI Analysis
- Storytelling
- Marketing Analytics
- Tableau
- Machine Learning
- Field Marketing
- Data Analysis
- A/B Testing
- Key Performance Indicator
- Qualitative Research
- Artificial Intelligence
- Data Visualization
- Microsoft Power BI
- Google Tag Manager
- Adobe Analytics
- Google Ads
- Digital Advertising
- Marketing & Advertising
- Creative Design
- Marketing Campaigns
- Media
- Search Engine Marketing
- Digital Marketing
- Microsoft PowerPoint
- Bachelor's Degree
- Microsoft Office
- Sales
- Leadership
- Communication Skills
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