Researcher Jobs in California
A Researcher in the Advertising industry plays a crucial role in providing relevant and precise data to aid in crafting effective advertising strategies. They are responsible for gathering, analyzing, and interpreting information about market trends, consumer behavior, and competitive companies. This role involves conducting surveys and focus groups, analyzing data using statistical software, presenting findings to the management, and making recommendations based on the analysis. The goal of a researcher is to help the company understand their target audience, evaluate the success of advertising campaigns, and identify opportunities for improvement.
Essential skills for an Advertising Researcher include excellent research and analytical skills, proficiency in statistical software, and strong communication skills. They should have knowledge of market analysis tools such as SWOT and PESTLE. A degree in marketing, business, statistics, or a related field is usually required, and certifications like Professional Researcher Certification (PRC) from the Insights Association could be beneficial. Individuals often start their career in roles such as Marketing Assistant, Data Analyst, or Market Research Analyst before advancing to the Researcher position in the Advertising industry.
The Staff Market Research Analyst will lead strategic market research initiatives to identify new opportunities and refine marketing and commercial strategies....
Senior Digital Campaign Analyst (Consumer Lending)
- San Francisco, CA
- 1 day ago
- San Francisco, CA
- 1 day ago
Research, build, test, and publish audience segments in the CDP through hands-on trait selection, query writing, segment conditioning, etc....
The Staff Market Research Analyst will lead strategic market research initiatives to identify new opportunities and refine marketing and commercial strategies....
Data-Driven Optimization: You'll use data insights to optimize marketing campaigns, targeting, and messaging, leading to improved performance and customer engagement....
Market Research Analyst (Walnut, CA). gather data-driven insights into the behavior, needs, & cultural nuances of Chinese communities in various cities....
Market Research Analyst Easy International Group, Inc. West Covina, CA Full-time Business Administration Posted on May 25, 2025 Market Research Analyst, Job site: West Covina, CA....
Film Market Research Analyst or Senior Analyst
- Los Angeles, CA
- 24 days ago
- Los Angeles, CA
- 24 days ago
campaigns....
With a basic understanding in marketing, the person should gather relevant data, and with approval of the partners and managers, analyze costs and media methods of marketing the legal services provided...
using Microsoft Office (Excel, PowerPoint, Outlook, Word, OneNote) Experience providing analysis and insights for one or more of the following: sales conversion ratios, web and search traffic, paid media...
Job Description: Utilize Client Relations Marketing (CRM), Business intelligence, and other databases in conjunction with custom tools to perform market analysis; Prepare high accuracy, high...
The team maintains a highly visible and strategically important role in shaping the way we measure and optimize cross-channel marketing campaigns and investments....
Collaborate with business stakeholders to analyze marketing campaigns for effectiveness and develop data driven strategies that lead to improvements in campaign performance and other key performance...
media analysis, ethnographic research, or any other relevant projects....
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Salary for Researcher Jobs in California
Highest Education Level
Researchers in California offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Researcher position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Driving
- SQL
- Verbal Communication
- Competitive Analysis
- Decision Making
- Analytical Skills
- Business Intelligence
- Modeling
- Customer Relationship Management
- Forecasting
- Market Planning
- Presentation
- Strategy Development
- Market Research
- Collaboration
- Events
- Integrated Marketing
- Market Analysis
- Google Analytics
- Strategic Marketing
- Prioritizing
- Direct Mail
- Segmentation
- Pivot Tables
- Data Mining
- Customer Acquisition
- Marketing Automation
- Data Analytics
- Web Analytics
- Marketing Strategies
- ROI Analysis
- Storytelling
- Marketing Analytics
- Competitive Research
- Tableau
- Data Analysis
- A/B Testing
- Qualitative Research
- HubSpot
- Marketing Operations
- Bachelor's Degree
- Artificial Intelligence
- Data Visualization
- Microsoft Power BI
- Customer Insight
- Google Tag Manager
- Digital Media
- Marketing Campaigns
- Media
- Search Engine Optimization
- Digital Marketing
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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