Media Manager Jobs in Knoxville, TN
A Media Manager in the Advertising industry oversees the planning, buying, and evaluation of media for clients' advertising campaigns. They are responsible for conducting market research, identifying target audiences, understanding their preferences and habits, and selecting the most effective media platforms to reach them. They negotiate media prices, prepare media schedules, and monitor the success of campaigns, making adjustments as necessary. Essential skills for this role include strong analytical abilities, strategic thinking, negotiation skills, and a deep understanding of media channels and consumer behavior trends.
Before becoming a Media Manager, individuals often start their careers in roles such as Media Planner, Media Buyer, or Account Executive which allow them to gain experience in market research, audience analysis, campaign planning, and client relations. To qualify for the role of a Media Manager, one should have a bachelor's degree in marketing, advertising, or a related field. A master's degree is often preferred. Professional certifications, such as a Certified Digital Marketing Professional (CDMP) or Certified Media Planner (CMP), may provide an advantage. Proficiency in advertising and media software, as well as data analysis tools, is also required.
What you bring: 7+ years of agency experience specific to media planning and buying with a working knowledge of paid search, paid social and programmatic 1+ years of team management and cross-department...
Tombras, a 400+ person, full-service, national advertising agency with a digital mindset, is seeking a Social Media Manager....
Demographic Data for Knoxville, TN
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Salary for Media Manager Jobs in Knoxville, TN
Highest Education Level
Media Managers in Knoxville, TN offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Manager position
- Organization
- Microsoft Excel
- Reporting
- Research Skills
- Scheduling
- Verbal Communication
- Strategy Development
- Collaboration
- Events
- Pay per Click
- Google Analytics
- Website Development
- Google Adwords
- Budgets
- Facebook Marketing
- Paid Search
- Keyword Research
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Sales
- Brand Identity
- Online Media
- Media Buying
- Digital Sales
- Media Planning
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Brand Marketing
- Media
- Social Media Management
- Copywriting
- Search Engine Marketing
- Adobe Creative Suite
- Graphic Design
- Email Marketing
- Search Engine Optimization
- Social Media Marketing
- Social Media Strategy
- Digital Marketing
- Adobe Photoshop CC
- Branding
- Adobe
- Content Development
- Photography
- Public Relations
- Microsoft PowerPoint
- Bachelor's Degree
- Project Management
- Microsoft Office
- Sales
- Leadership
- Communication Skills
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