Media Manager Jobs in Michigan
A Media Manager in the Advertising industry oversees the planning, buying, and evaluation of media for clients' advertising campaigns. They are responsible for conducting market research, identifying target audiences, understanding their preferences and habits, and selecting the most effective media platforms to reach them. They negotiate media prices, prepare media schedules, and monitor the success of campaigns, making adjustments as necessary. Essential skills for this role include strong analytical abilities, strategic thinking, negotiation skills, and a deep understanding of media channels and consumer behavior trends.
Before becoming a Media Manager, individuals often start their careers in roles such as Media Planner, Media Buyer, or Account Executive which allow them to gain experience in market research, audience analysis, campaign planning, and client relations. To qualify for the role of a Media Manager, one should have a bachelor's degree in marketing, advertising, or a related field. A master's degree is often preferred. Professional certifications, such as a Certified Digital Marketing Professional (CDMP) or Certified Media Planner (CMP), may provide an advantage. Proficiency in advertising and media software, as well as data analysis tools, is also required.
Communications Manager I Michigan State University
- Grand Rapids, MI
- 4 hours ago
- Grand Rapids, MI
- 4 hours ago
Support social media manager with digital advertising....
MINIMUM REQUIREMENTS: Bachelors Degree in Marketing, Advertising or Communications with 4-6 years of relevant experience or equivalent 4+ years of experience with local media planning including both...
Support social media manager with digital advertising....
Senior Manager, Communications - Public Relations & Media Relations
- Detroit, MI
- 5 days ago
- Detroit, MI
- 5 days ago
ABOUT BEDROCK Bedrock is an award-winning real estate developer focused on comprehensive city building initiatives in Detroit and Cleveland. Its work includes creating iconic cityscapes,...
MEDIA | Detroit has an immediate opening for a full time entry-level Digital Media Coordinator....
Potter Park Zoological Society Communication Specialist Potter Park Zoo is seeking a creative and dynamic Communication Specialist to join our team! This full-time position plays a crucial role in...
You are an expert in SEO, digital advertising, and social media marketing, with a strong grasp of content performance metrics....
Senior Communications Advisor (Manager of Communications)
- Auburn Hills, MI
- 45+ days ago
- Auburn Hills, MI
- 45+ days ago
At Stellantis, we are a company that embraces change. We are always striving to improve and be our best, allowing us to create exciting, innovative and safe cars, trucks, and utility vehicles for...
Demographic Data for Michigan
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Salary for Media Manager Jobs in Michigan
Highest Education Level
Media Managers in Michigan offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Manager position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Presentation
- Strategy Development
- Collaboration
- Events
- Google Analytics
- Budgets
- Facebook Marketing
- Paid Search
- Keyword Research
- Google Ads
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Online Media
- Brand Identity
- Media Buying
- Marketing Communications
- Media Planning
- Broadcasting
- Online Marketing
- Creative Strategy
- Creative Design
- Logo Design
- Marketing Campaigns
- Pay per Click
- Brand Marketing
- Copywriting
- Graphic Design
- Media
- Social Media Management
- Email Marketing
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- Social Media Marketing
- Adobe Creative Suite
- Social Media Strategy
- Branding
- Content Development
- Adobe
- Adobe Photoshop CC
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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