Media Manager Jobs in Sacramento, CA
A Media Manager in the Advertising industry oversees the planning, buying, and evaluation of media for clients' advertising campaigns. They are responsible for conducting market research, identifying target audiences, understanding their preferences and habits, and selecting the most effective media platforms to reach them. They negotiate media prices, prepare media schedules, and monitor the success of campaigns, making adjustments as necessary. Essential skills for this role include strong analytical abilities, strategic thinking, negotiation skills, and a deep understanding of media channels and consumer behavior trends.
Before becoming a Media Manager, individuals often start their careers in roles such as Media Planner, Media Buyer, or Account Executive which allow them to gain experience in market research, audience analysis, campaign planning, and client relations. To qualify for the role of a Media Manager, one should have a bachelor's degree in marketing, advertising, or a related field. A master's degree is often preferred. Professional certifications, such as a Certified Digital Marketing Professional (CDMP) or Certified Media Planner (CMP), may provide an advantage. Proficiency in advertising and media software, as well as data analysis tools, is also required.
- Department of Financial Protection and Innovation
- Sacramento, CA
- 7 days ago
- Sacramento, CA
- 7 days ago
and Duties * This is a readvertisement. Prior applicants interested in this position must submit a new application. * The Department of Financial Protection and Innovation is recruiting for one...
In PersonMedia Relations Manager (Information Officer II) - Sacramento
- California Department of Financial Protection & Innovation
- Sacramento, CA
- 7 days ago
- Sacramento, CA
- 7 days ago
About the DFPI The Department of Financial Protection and Innovation (DFPI) protects consumers and oversees financial service providers and products. The DFPI supervises the operations of...
In PersonAs a Programmatic Media Manager, you will be responsible for being the resident expert on all things Programmatic trading; maintaining platform certifications and staying up to date on industry trends...
In PersonDirector of Media and Public Relations
- California State University
- Sacramento, CA
- 45+ days ago
- Sacramento, CA
- 45+ days ago
Working Title: Director of Media and Public Relations Classification Title: Administrator II Posting Details Priority Application Deadline: Sunday, April 26th @ 11:55pm PST (Posting will remain...
In PersonTechnology Strategy Manager/Sr Manager: Communications, Media and High Tech
- Accenture
- Sacramento, CA
- 90+ days ago
- Sacramento, CA
- 90+ days ago
Job Description Technology Strategy Manager/Sr. Manager, Communications, Media & High-Tech Industry Technology Strategy, and we design and execute industry-relevant reinventions that allow...
In PersonDemographic Data for Sacramento, CA
Moving to Sacramento, CA? Find some basic demographic data about Sacramento, CA below.
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Salary for Media Manager Jobs in Sacramento, CA
Highest Education Level
Media Managers in Sacramento, CA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Manager position
- Staff Supervision
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Driving
- Strategy Development
- Collaboration
- Flexibility
- Events
- Pay per Click
- Google Analytics
- Media Buying
- Search Engine Optimization
- Media Production
- Budgets
- Facebook Marketing
- Bachelor's Degree
- Paid Search
- Keyword Research
- Fan Engagement
- Google Ads
- Digital Advertising
- Digital Media
- Marketing & Advertising
- Advertising Sales
- Media Sales
- Media Planning
- Digital Sales
- Online Marketing
- Creative Strategy
- Broadcasting
- Marketing Communications
- Marketing Campaigns
- Social Media Management
- Copywriting
- Media
- Adobe Premiere
- Social Media Marketing
- Branding
- Adobe Creative Suite
- Social Media Strategy
- Video Editing
- Digital Marketing
- Graphic Design
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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