Media Director Jobs in Pennsylvania
A Media Director in the advertising industry oversees the planning and execution of all media-related strategies. Their primary role involves designing and implementing effective media campaigns, tracking the performance of these campaigns, and adjusting them as necessary. The director collaborates with various departments to understand the marketing needs and formulate strategies to target ideal demographics. They are also responsible for negotiating ad space and time slots with media outlets, developing media budgets and timelines, and ensuring all media projects comply with brand identity and guidelines.
Important skills for a Media Director include strong leadership and organizational abilities, excellent communication, strategic thinking, and a deep understanding of media channels and marketing strategies. Proficiency in media planning tools, data analysis, and budget management is necessary. Certifications in digital marketing, such as Google AdWords or Facebook Blueprint can enhance credibility. Prior to becoming a Media Director, one could serve roles such as a Media Planner, Media Buyer, or a Media Supervisor, gaining valuable experience in creating and managing media strategies, negotiating with media sales companies, and understanding the dynamics of different advertising channels.
The Opportunity The Sr Paid Media Strategist is responsible for leading the paid social media strategy, with a focus on driving revenue and customer growth while adhering to budget and KPI...
Proven experience managing paid media campaigns across platforms such as Google Ads, Meta Ads Manager (Facebook & Instagram Ads), and other digital advertising channels....
About Eos Energy Enterprises Eos Energy Enterprises, Inc. is accelerating the shift to American energy independence with positively ingenious solutions that transform how the world stores power....
Hands-on media buying experience, including traditional media and direct response television....
The position will lead the County's online presence, aligned with the overall communications strategy, to engage with our community and advance our mission through strategic social media planning and...
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Salary for Media Director Jobs in Pennsylvania
Highest Education Level
Media Directors in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Director position
- Staff Supervision
- Organization
- Customer Service
- Problem Solving
- Reporting
- Research Skills
- Driving
- Strategy Development
- Collaboration
- Events
- Campaign Management
- Customer Acquisition
- Budgets
- Facebook Marketing
- Bachelor's Degree
- Paid Search
- Keyword Research
- Google Ads
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Visual Design
- Brand Identity
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Creative Design
- Marketing Campaigns
- Brand Marketing
- Pay per Click
- Copywriting
- Media
- Social Media Management
- Adobe Illustrator
- Search Engine Marketing
- Search Engine Optimization
- Graphic Design
- Adobe Creative Suite
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Content Development
- Adobe Photoshop CC
- Adobe
- Photography
- Public Relations
- Business Development
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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