Data Analyst Jobs in Irving, TX
In the advertising industry, a Data Analyst is responsible for collecting, analyzing, and interpreting complex digital data to help the company make strategic decisions. They use statistical tools to interpret data sets, focusing on trends, patterns, and correlations that may impact business results. A Data Analyst not only transforms raw data into meaningful information but also prepares detailed reports that can help optimize advertising campaigns, customer experiences, and sales strategies. They provide insights into campaign performance, customer behavior, and market trends.
A successful Data Analyst should possess strong analytical skills, critical thinking, and technical skills including knowledge in data models, database design development, and data mining. Proficiency in software like Excel, SQL, and statistical analysis tools (R, Python, or SAS) is a must. Familiarity with data visualization tools like Tableau or PowerBI can be a plus. Data Analysts should also have excellent communication skills to interpret and present data findings to non-technical team members and stakeholders. Certifications like Certified Analytics Professional (CAP) or Microsoft Certified: Data Analyst Associate can prove beneficial. Prior roles that could lead to a Data Analyst position include Business Analyst, Data Scientist, and Market Research Analyst.
Clear understanding of how media channels work together to create a cohesive, personalized marketing experience....
- Dallas, TX (8 miles from Irving, TX)
- 23 days ago
- Dallas, TX (8 miles from Irving, TX)
- 23 days ago
Market Research Analyst, F/T TealBridge Consulting LLC Dallas, TX Bachelor's degree in Business, Management, Marketing, Economics or related....
Demographic Data for Irving, TX
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Salary for Data Analyst Jobs in Irving, TX
Highest Education Level
Data Analysts in Irving, TX offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Data Analyst position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Driving
- SQL
- Verbal Communication
- Competitive Analysis
- Decision Making
- Analytical Skills
- Business Intelligence
- Modeling
- Customer Relationship Management
- Forecasting
- Market Planning
- Presentation
- Strategy Development
- Market Research
- Collaboration
- Events
- Integrated Marketing
- Market Analysis
- Google Analytics
- Strategic Marketing
- Prioritizing
- Direct Mail
- Segmentation
- Pivot Tables
- Data Mining
- Customer Acquisition
- Marketing Automation
- Data Analytics
- Web Analytics
- Marketing Strategies
- ROI Analysis
- Storytelling
- Marketing Analytics
- Competitive Research
- Tableau
- Data Analysis
- A/B Testing
- Qualitative Research
- HubSpot
- Marketing Operations
- Bachelor's Degree
- Artificial Intelligence
- Data Visualization
- Microsoft Power BI
- Customer Insight
- Google Tag Manager
- Digital Media
- Marketing Campaigns
- Media
- Search Engine Optimization
- Digital Marketing
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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