Data Analyst Jobs in Connecticut
In the advertising industry, a Data Analyst is responsible for collecting, analyzing, and interpreting complex digital data to help the company make strategic decisions. They use statistical tools to interpret data sets, focusing on trends, patterns, and correlations that may impact business results. A Data Analyst not only transforms raw data into meaningful information but also prepares detailed reports that can help optimize advertising campaigns, customer experiences, and sales strategies. They provide insights into campaign performance, customer behavior, and market trends.
A successful Data Analyst should possess strong analytical skills, critical thinking, and technical skills including knowledge in data models, database design development, and data mining. Proficiency in software like Excel, SQL, and statistical analysis tools (R, Python, or SAS) is a must. Familiarity with data visualization tools like Tableau or PowerBI can be a plus. Data Analysts should also have excellent communication skills to interpret and present data findings to non-technical team members and stakeholders. Certifications like Certified Analytics Professional (CAP) or Microsoft Certified: Data Analyst Associate can prove beneficial. Prior roles that could lead to a Data Analyst position include Business Analyst, Data Scientist, and Market Research Analyst.
Annual Bonus Potential: 5% The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to seniority,...
Demographic Data for Connecticut
Moving to Connecticut? Find some basic demographic data about Connecticut below.
Data Analyst Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job title
Salary for Data Analyst Jobs in Connecticut
Highest Education Level
Data Analysts in Connecticut offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Data Analyst position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Driving
- SQL
- Decision Making
- Analytical Skills
- Business Intelligence
- Customer Relationship Management
- Optimization
- Statistics
- Business Administration
- Strategy Development
- Market Research
- Collaboration
- Events
- Market Analysis
- Channel Sales
- Google Analytics
- Direct Mail
- Segmentation
- Pivot Tables
- Data Mining
- Marketing Automation
- Data Analytics
- Web Analytics
- Marketing Strategies
- ROI Analysis
- Marketing & Sales
- Storytelling
- Marketing Analytics
- Tableau
- Data Analysis
- A/B Testing
- Key Performance Indicator
- HubSpot
- Marketing Operations
- Bachelor's Degree
- Artificial Intelligence
- Data Visualization
- Microsoft Power BI
- Customer Insight
- Google Tag Manager
- Microsoft Power Query
- Google Ads
- Marketing & Advertising
- Digital Advertising
- Advertising Sales
- Digital Sales
- Media Planning
- Marketing Communications
- Online Marketing
- Marketing Campaigns
- Media
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Data Analyst Related Career Advice Articles
How to Survive and Thrive in an Ad Agency
If you are just starting your advertising career and looking for the best advertising job that fits your skills, then you're about to embark on a challenging yet wonderful journey.
Read article »