Data Analyst Jobs in California
In the advertising industry, a Data Analyst is responsible for collecting, analyzing, and interpreting complex digital data to help the company make strategic decisions. They use statistical tools to interpret data sets, focusing on trends, patterns, and correlations that may impact business results. A Data Analyst not only transforms raw data into meaningful information but also prepares detailed reports that can help optimize advertising campaigns, customer experiences, and sales strategies. They provide insights into campaign performance, customer behavior, and market trends.
A successful Data Analyst should possess strong analytical skills, critical thinking, and technical skills including knowledge in data models, database design development, and data mining. Proficiency in software like Excel, SQL, and statistical analysis tools (R, Python, or SAS) is a must. Familiarity with data visualization tools like Tableau or PowerBI can be a plus. Data Analysts should also have excellent communication skills to interpret and present data findings to non-technical team members and stakeholders. Certifications like Certified Analytics Professional (CAP) or Microsoft Certified: Data Analyst Associate can prove beneficial. Prior roles that could lead to a Data Analyst position include Business Analyst, Data Scientist, and Market Research Analyst.
SUMMARY OF JOB PURPOSE AND FUNCTION: The Performance Marketing Data Analyst will play a crucial role in aggregating, transforming, analyzing and interpreting internal and external data sets to uncover...
Marketing Data Analyst (Gaming) - Tagging, Reporting, Digital
- Irvine, CA
- 2 days ago
- Irvine, CA
- 2 days ago
Marketing Data AnalystPosition OverviewWe are seeking a detail-oriented Marketing Data Analyst to support content performance tracking, reporting, and insights development for multiple franchise social...
SUMMARY OF JOB PURPOSE AND FUNCTION: The Performance Marketing Data Analyst will play a crucial role in aggregating, transforming, analyzing and interpreting internal and external data sets to uncover...
Marketing Data Analyst (Contract) Hybrid, Irvine, CA $45/hr (w2) Were seeking a Marketing Data Analyst to join our Analytics team and support social content reporting, platform insights, and performance...
We are seeking a Marketing Data Analyst (contract) to support content performance tracking, reporting, and insights development for multiple franchise social media channels and content optimization...
Market Research Analyst sought by Plastic injection molding co. Bachelor in Mktg, Statistics, Psychology, Business Admin, or related major req'd. Salary: $50,357/yr....
Cetera Financial Group is currently seeking a Compliance Analyst for Ad Review. This is a great opportunity to join our team and ensure that all retail communication complies with firm policy,...
General The Market Research Analyst reports to the Manager, Market Research and is responsible for designing, executing, and analyzing quantitative and qualitative market research to inform customer...
Market Research Analyst or Sr. Analyst- Future Opportunities
- Los Angeles, CA
- 11 days ago
- Los Angeles, CA
- 11 days ago
Who We're Looking For Prior Experience Prior internship or work experience in market research or consumer insights is preferred....
The Staff Market Research Analyst will lead strategic market research initiatives to identify new opportunities and refine marketing and commercial strategies....
Film Market Research Analyst or Senior Analyst
- Los Angeles, CA
- 30+ days ago
- Los Angeles, CA
- 30+ days ago
campaigns....
The team maintains a highly visible and strategically important role in shaping the way we measure and optimize cross-channel marketing campaigns and investments....
Demographic Data for California
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Salary for Data Analyst Jobs in California
Highest Education Level
Data Analysts in California offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Data Analyst position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Driving
- SQL
- Verbal Communication
- Finance
- Competitive Analysis
- Decision Making
- Analytical Skills
- Business Intelligence
- Modeling
- Customer Relationship Management
- Forecasting
- Statistics
- Python
- Critical Thinking
- Presentation
- Strategy Development
- Statistical Analysis System
- Market Research
- Collaboration
- Integrated Marketing
- Market Analysis
- Google Analytics
- Strategic Marketing
- Consumer Research
- Segmentation
- Essbase
- IBM SPSS Statistics
- Data Mining
- Customer Acquisition
- Marketing Automation
- Data Analytics
- Web Analytics
- Marketing Strategies
- Marketing Analytics
- Publishing
- Tableau
- Controllership
- Field Marketing
- Data Analysis
- A/B Testing
- Key Performance Indicator
- Qualitative Research
- HubSpot
- Paid Search
- Artificial Intelligence
- Data Visualization
- Microsoft Power BI
- Customer Insight
- Google Tag Manager
- Adobe Analytics
- Marketing Campaigns
- Media
- Digital Marketing
- Bachelor's Degree
- Microsoft PowerPoint
- Sales
- Microsoft Office
- Project Management
- Microsoft Excel
- Leadership
- Communication Skills
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