Internet Marketing Specialist Jobs in Iowa
An Internet Marketing Specialist in the advertising industry undertakes the task of developing and implementing strategies to promote products, services or brands over the internet. Their primary role includes tasks such as conducting market research, analyzing trends, preparing and executing online advertising campaigns, SEO management, and analyzing data to determine the effectiveness of campaigns. They work towards increasing brand awareness, driving traffic, and generating leads or sales through various online platforms.
To excel in this role, an Internet Marketing Specialist should possess a strong understanding of the digital marketing landscape, SEO, SEM, email marketing, and content management systems. Certification in Google Analytics, Google Ads, or other digital marketing tools is often preferred. Knowledge of web programming languages such as HTML, CSS, and JavaScript can also be beneficial. Prior to becoming an Internet Marketing Specialist, an individual may have roles such as a Content Writer, SEO Executive, or a Digital Marketing Analyst which provide relevant experience in crafting and executing online marketing strategies.
What you'll do: Support the development and implementation of a comprehensive content strategy that leverages earned, owned and paid media to support the university's goals....
Specialized Knowledge/Skills/Abilities: Strong working knowledge and experience with an online CMS (Knowledge of BLOX is a plus) Strong grasp of posting to various social media channels, including and Instagram...
Demographic Data for Iowa
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Internet Marketing Specialist Online Courses and Training Opportunities
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Salary for Internet Marketing Specialist Jobs in Iowa
Highest Education Level
Internet Marketing Specialists in Iowa offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Internet Marketing Specialist position
- Staff Supervision
- Organization
- Reporting
- Research Skills
- Scheduling
- Driving
- Time Management
- HTML
- Content Management
- Calendar Management
- Strategy Development
- WordPress
- Business to Business Sales
- Collaboration
- Flexibility
- Product Marketing
- Events
- Demand Generation
- Blogging
- Content Marketing
- Google Analytics
- Prioritizing
- Content Writing
- Segmentation
- Inbound Marketing
- Marketing Automation
- Content Strategy
- Content Development
- Web Marketing
- Email Campaigns
- Storytelling
- Relationship Marketing
- Journalism
- Affiliate Marketing
- Content Management System
- Writing Skills
- A/B Testing
- HubSpot
- Keyword Research
- Canva
- Sprout Social
- Digital Media
- Marketing Communications
- Marketing Campaigns
- Social Media Management
- Media
- Search Engine Marketing
- Search Engine Optimization
- Copywriting
- Email Marketing
- Website Design
- Social Media Marketing
- Digital Marketing
- Adobe Photoshop CC
- Adobe
- Photography
- Bachelor's Degree
- Project Management
- Sales
- Microsoft Excel
- Leadership
- Communication Skills
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