Internet Marketing Manager Jobs in Illinois
An Internet Marketing Manager in the advertising industry is responsible for creating, managing, and implementing online marketing strategies to help drive traffic and attract potential customers. They play a crucial role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads or customers. Key duties include handling online promotional activities, managing the company's website, overseeing the social media strategy, and conducting market research to determine customer trends and preferences. They also evaluate the performance of marketing campaigns, making use of analytics and other feedback tools.
Important skills for an Internet Marketing Manager include in-depth knowledge of SEO, SEM, and PPC advertising; proficiency in web analytics tools; the ability to analyze data and make data-driven decisions; strong understanding of the online advertising industry, including various platforms and strategies; and excellent communication and project management skills. Certifications in Google Ads, Google Analytics, and Facebook Blueprint can be advantageous. They should also be well-versed with HTML, CSS, and other relevant web technology languages. Prior roles a person may have before becoming an Internet Marketing Manager include Digital Marketing Specialist, SEO Specialist, or Social Media Manager.
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Salary for Internet Marketing Manager Jobs in Illinois
Highest Education Level
Internet Marketing Managers in Illinois offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Internet Marketing Manager position
- Staff Supervision
- Organization
- Reporting
- Scheduling
- Driving
- Decision Making
- Analytical Skills
- Business Intelligence
- Account Management
- Financial Services
- Strategy Development
- Administrative Skills
- Collaboration
- Flexibility
- Implementation
- Brand Management
- Acquisitions
- Google Analytics
- Advocacy
- Content Development
- ROI Analysis
- Brand Awareness
- Budgets
- Coaching
- Facebook Marketing
- A/B Testing
- Paid Search
- Artificial Intelligence
- Google Ads
- Online Media
- Online Marketing
- Search Engine Marketing
- Media
- Email Marketing
- Digital Marketing
- Business Development
- Bachelor's Degree
- Microsoft Excel
- Leadership
- Communication Skills
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