Director, Ad Operations

Zenith is one of Publicis Groupe’s largest media agencies, spanning 95 markets globally with US offices in New York, Burbank, Chicago, Atlanta and Detroit. For more than 30 years, we have been at the forefront of media, helping to evolve and reshape the industry. We are highly regarded as a true agency partner by many high-profile brands for our expertise across numerous categories and wide range of capabilities that are unparalleled in the industry. Clients hire us for our track record of excellence in strategic planning, investment, and measurement. We also have specialist offerings, including content, commerce, multicultural and future-proofed data capabilities.

This role will build and lead a team of digital advertising operations and measurement professionals. The Director will oversee all functions of Digital Ad Operations including execution of digital media campaigns, driving innovation in ad operations, analytics and data strategy. This role requires deep expertise in marketing technology, strategic leadership, and the ability to collaborate with senior executives, clients, and cross-functional teams.

• Lead strategic conversations with senior clients and internal teams on ad technology and data management
• Define and implement technology roadmaps that improve operational efficiency, media performance, and data quality
• Oversee the integration of emerging technologies into media strategies, ensuring alignment with business goals
• Act as a key advisor to clients, providing strategic recommendations on ad technology and media execution
• Stay ahead of industry trends, advising on new opportunities, risks, and innovations
• Build and maintain strong relationships with technology vendors and media partners. Staying abreast of emerging tools and technology, ensuring agency and clients are using the right solutions
• Develop and implement robust QA systems and tooling for monitoring and troubleshooting
• Ensure timely execution of campaigns, holding internal teams and external partners accountable for deliverables
• Manage and mentor a team of Associate Directors, Managers, and Analysts, fostering career growth and technical expertise
• Support VP and SVP of Ad Operations to influence team culture, shape communication, engagement, and innovation

• B.A. or B.S. in Marketing, Advertising, Computer Science or related field highly preferred
• 8+ years of experience in digital media, ad technology, or related field
• 3+ years of experience leading and managing high-performing teams
• Strong client management skills with experience presenting to and advising senior executives
• Expertise in ad serving platforms (GMP, Innovid, XR), DMPs, DSPs, verification tools (IAS, DV), and TMS (GTM, Tealium, Adobe Launch)
• Ability to navigate complex technology ecosystems and translate technical concepts to non-technical audiences
• Examples of tools and applications specific to each side of the practice include
• Knowledge of the working relationships with second- and third-party vendor

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact ....

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $135,375.00 - $181,000.00. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/13/26.

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