Freelance Media Planner / Buyer (Paid Social + Google Ads)

Freelance Media Planner / Buyer (Paid Social Focus) Duration: Early June start | 6-12 weeks (potential extension) Hours: 15-20 hours/week Location: Fully remote (must be U.S.-based and available during MT business hours, Mon-Fri 9am-5pm MT) Hourly Pay Rate: $30 - $35/hour A creative agency partnering with mission-driven outdoor, recreation, and conservation brands is seeking a Freelance Media Planner/Buyer (or Senior Planner/Buyer) to support ongoing media execution and optimization efforts across digital channels. This role is ideal for a hands-on media professional who thrives in performance-driven environments and is confident translating campaign data into clear, actionable insights. Key Responsibilities Manage and optimize paid social campaigns, primarily within Meta Ads Manager Support Google Ads campaign trafficking, optimization, and performance reporting (including Performance Max experience) Build and deliver clear, insightful media performance reports with actionable recommendations Support broader digital media planning and buying initiatives across active campaigns Collaborate closely with internal stakeholders to ensure campaigns are executed effectively and aligned to performance goals Monitor campaign performance and proactively identify optimization opportunities Required Qualifications 3+ years of agency experience in media planning/buying or digital media execution Strong hands-on experience with Meta campaign trafficking, optimization, and reporting Proven experience managing Google Ads campaigns, including trafficking, optimization, and reporting Ability to analyze performance data and translate findings into clear insights and recommendations Strong organizational skills and ability to work independently in a fast-paced, remote environment Comfortable working standard business hours within Mountain Time Nice to Have Experience with Google Performance Max campaigns Exposure to multi-channel digital media planning Strong reporting/dashboarding skills beyond platform-native reporting