A leading financial services company is seeking a highly motivated Pega CDH Campaign Analyst for locations in Vienna, VA; Winchester, VA; and Pensacola, FL. This role focuses on supporting marketing campaigns and customer engagement strategies.
About the Opportunity:
Hybrid or Remote: Hybrid (3 days onsite)
Shift: Day
Schedule: Full-time
Hours: Standard business hours
Setting: Financial Services
Responsibilities:
The Pega CDH Campaign Analyst will be responsible for:
Developing and executing Next Best Action strategies using Pega CDH
Translating marketing requirements into CDH interaction strategies
Coordinating and optimizing communications across channels
Refining user stories and supporting documentation for implementations
Running simulations and evaluating campaign performance
Qualifications:
3+ years of experience in marketing campaigns and customer engagement
Bachelor's Degree in Marketing, Business, or related field preferred
Experience with Pega CDH, Salesforce Marketing Cloud
Familiarity with SQL, Databricks, Tableau, Power BI
Strong analytical skills
Excellent communication skills
Problem-solving ability
Ability to learn new tools quickly
Desired Skills:
Experience supporting Next Best Action initiatives
Familiarity with Agile delivery methodologies
Experience in financial services or marketing analytics
Strong teamwork skills
Detail-oriented
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